Literally all they had to do was make good games
Not sure what you mean. They needed more NFTs and AI from what I can tell! /s
Honestly though whenever I hear big companies like this fail, it keeps making me go back to the Steve Jobs interview: https://www.youtube.com/watch?v=NlBjNmXvqIM
Gamers say that Ubisoft execs need to get comfortable with not being solvent.
I'm afraid Ubisoft execs won't feel much from that.
they MBA'd themselves into extinction
edit; everyone with an mba is only qualified to be a farm laborer
Hey now, I know a bunch of farm laborers and started out as one myself.
They are nowhere near qualified for farm labor. That requires being able to work, not just regurgitate platitudes from the most recent bullshit management fad.
Management will destroy this world.
There’s a world where management is treated as an important but not godly position. Where they are schedulers and arbitrators of conflict, and where they aren’t free from consequences because they’re already at the top. And holy hell it’s also not the place where the position is used to promote someone out of where they’re useful simply because paying a labourer more than a manager is seen as unthinkable. It ain’t this one, but I like to think about it sometimes.
I guess shareholders got used to not owning their stock?
If only bankruptcy actually meant consequences for those responsible.
Pretty much. The leadership team all have a golden parachute and will be integrated back into an industry and fuck that up too.
I entirely stopped playing Ubisoft games because they require me to sign in to play.
I tried Anno 1800 because it was free on PS+ and immediately ran into a login wall.
Same thing when I tried Assassin’s Creed.
They’re not even online games. I get needing to log in to CoD because you’re playing online, but blocking the offline mode is asinine.
So why would I bother buying an Ubisoft title when I know I’m going to open it up and hit that stupid login wall and privacy policy.
I get needing to log in to CoD because you’re playing online
That shouldn’t be needed either. A PSN or Steam account should be enough.
It used to be enough. I played so much COD4 back in the day on Xbox and the only login I ever needed was my Xbox account.
But nowadays, they want more data from you than the platform is willing or allowed to share, so you need to log in to their service.
That’s why I only buy from the fitgirl store.
It's because they're not AAA anymore. They went AAAA so I guess they've had a financial rating overflow and now they've gone negative.
Ubisoft executives need to become comfortable with "not being employed."
Unfortunately, that's not how this works.
This is late stage capitalism, execs are judged on how much money they managed to squeeze out before the company died. They'll be hired immediately specifically to do it again somewhere else.
The company dying in incidental.
I really enjoyed Driver: San Francisco. Then Ubisoft introduced UPlay and I couldn't play it anymore. That was the last time I installed anything from Ubisoft.
I tried to reinstall it recently and it complained that you can't install 32bit software from Steam anymore. I guess I'll never play another Ubisoft game.
Love this game and that is why I have a pirate copy that doesn't do any of that crap. I completed it again last year and it was good fun still!
Ubisoft needs to get comfortoble with not owning their company
Do better Ubisoft
Stop fucking outsourcing and actually fund your devs, consider firing from the top down as your managers aren't doing shit for the company
I'm legitimately at the point where I hope they don't pivot and are just forced to sell off their IP. There's just too many reasons to not like them.
Guess they better start feeling comfortable with not owning their company.
Ubisoft just needs to get comfortable with no longer owning their games. 😈
I stopped buying games that require online login. It's a real pain in the ass when I'm traveling and offline. I stopped buying anything from Ubisoft, EA and Rockstar. They made their choice, so I did too.
Maybe they should just have fewer avocado toasts for a while?
Part of me is sad because some of my favorite games might get shitcanned as a result, but it’s a loss I’m willing to accept if it kills such a parasitic company.
But then who’s going to reskin my favourite open world games every year?
G*mers have already grown used to not owning their games. It's called Steam.
That's not what they meant. The person who said it was "director of subscriptions." They meant gamers need to get used to all games being SaaS because they are of the opinion that that's what's going to happen. SaaS is capable of generating magnitudes more money than any other paradigm, so this is of course the wet dream of the bean counters.
The problem with the statement, of course, is threefold:
- People don't like being told things that sound a lot like "just hand over your money and like it, dumbasses"
- SaaS is also capable of failing spectacularly
- (most important) In no conceivable world would it be possible to have every single game be a subscription service
Shit, the world can't even support half a dozen streaming video subscription services, but they think everybody's going to gladly pay monthly fees for every game they play?
You love to see it
Yeah but... You do get that you don't own any of your games on Steam, Epic, whatever either?
Just GOG is DRM free.
Eat shit and die motherfucker
I've hated what ubisoft has done to gaming ever since the fc3. Only shining beacons were early siege and rayman games. They have incredible artists and programmers working at it and could make some great games but the directors completely double down on the most generic, most mindeless wide appeal possible. I regret buying wildlands because the setting is unique. The game is as tactical as far cry which is just mindleslly run into camp, use your overpowered character against deaf and dumb enemies and complete the collectable.
No one could have predicted this, no one.
And nothing of value will be lost.
They need to get comfortable with losing their company.
Don't you mean.. AAAA company?
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