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Ubisoft's Board is Launching an Investigation Into The Company Struggles
(insider-gaming.com)
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And I feel like half of that 20 years was based on FOMO. "I better get the next Assassin's Creed or I'll miss out", and then it's all the same crap but they still sold a million of them. People do eventually wise up to FOMO.
Miss out on what? Unity was a buggy mess on launch, skip, the British one was a snorefest. By the time of the reboots, Ghost of Tsushima, Elden Ring and BotW already came out