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I hate graphs that don't start the Y axis at zero.
That said, fuck ubisoft.
That's pretty normal for financial charts like this though.
And it's dumb. It says all you need to know about the ethical integrity of most economists. Lying for profit.
Jesus fuck no, it's a valid graph. It shows the relative trend over time and the sudden change. It may show less of a change if it was zero based, but a drastic change that is well off the normal trend is important to visualize. Also like, all exchanges have a toggle to flip to the zero based.
Look at this thread and realize that it's just a lie. You can show the exact same information with a starting at zero graph, but won't be able to push the “stock is tanking!” panic point. Publishers and marketers do this on purpose to manipulate headlines. This is why the stock market is mostly just high stakes gambling. No one involved is making rational decisions, just moving from panic to mania like psychotic patients.
The stock is tanking. 20% is a huge drop for any massive company. Do you know how much money disappeared overnight because of this? From my very rough calculations, Ubisoft just lost about 300 million dollars because of this drop. That's more than any fine they've had.
The worst day in Stock Market history was Black Thursday, the beginning of the Great Recession. The market only dropped 11% that day. (Somebody call me out if I got those numbers slightly wrong, that's from Wikipedia). These are massive numbers, that I don't think you fully appreciate or understand. The stock market usually deals in single digit or more likely fractional amounts of change. Double digit changes are a huge deal.
Do you know how much money disappeared overnight because of this?
I do know, none. Not a single cent disappeared. Because stocks aren't liquidity. That money was never there in the first place. Some paid some money to get those stocks, that money was real and it entered the company's liquidity. Then they spent it on something. Those stocks are but the promise of paying some dividends, some time in the future or giving some power inside the company. Their virtual fluctuations of price over time are nothing but smoke and mirrors, people exchanging virtual titles over those rights like little kids trading collectible cards. Some people cashed out for a low price (that was already grossly overinflated from the pandemic days, so they probably still made bank) and it pushed an already correcting stock to accelerate for today. That money didn't come from the company, it was exchanged entirely by third parties, public traders. Ubisoft didn't participate at all in whatever pushed the price drop. No matter how much I want it to, Ubisoft is not in any more danger today than it was in yesterday. They are still filthy rich, if anything the biggest danger for this is that it gives them lee way to layoff another group of underpaid developers or gut another studio to appease the stockholders. Who are already in a frenzy for blood because Outlaws didn't make all the money.
If you were to compare Ubisoft today to Ubisoft 2 years ago, you would see they dropped nearly 93%. Dear golly, how is this poor boutique family company in business after such a massive loss? /s
You can see right there at the top of the graph it's down 20% in the given timeframe. There are ways to make graphs misleading, but there's nothing misleading at all about zooming in on the data in this chart
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The axes are clearly labeled so I'm not really quite sure what the concern is.
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And that's why I can't take online activists seriously. 100% of agenda, 0% of brain.
If you are trying to show year-over-year profit and you have $100 million give or take a few thousand, then starting your y-axis at zero is going to be a pretty worthless graph
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Agreed. Took me a moment to realise they didn’t drop to zero. !dataisugly
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Ubisoft will have to get used to people not owning their games.
I am curious if the games community has anything positive to say about major publishers at this point.
It’s fun to laugh at one failure, and it’s nice we still get occasional great indie hits. But when most major publishers fail to turn out anything of interest, and even Sony is kind of reaching vanishing expectations amid remasters of remasters, it becomes hard to even suggest what to buy an unknowledgeable kid for Christmas.
I appreciate them for the effort they put into bankrupting companies that make AAA corpo slop. Ubisoft could not have stopped Ubisoft without the help of Ubisoft. If were lucky EA could hop on board and bankrupt EA by acting like EA.
I'd say I'm happy that AAA companies are reaping what they sow from listening to their dumbass stakeholders.
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I'm buying my son Xbox 360 and PS2 games
Valve is pretty well liked. not sure you can really call them a games publisher any more though.
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It didn't tank this morning. It's been going downhill for exactly a month.
You are correct, it's been on a downward slope since about 2021 but had a another sharp dip this morning probaly following the news they were delaying Asassins Creed
A rushed game is usually pretty bad, a delayed game is eventually good. While I dont hold AC in very high regard, im glad they told people that it needs more time to cook instead of throwing it out there half-baked.
Yea. Really sad to see the price theyre paying for making the right decision once is 20% of their stock price...
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You can make any graph look bad if you control the axis bounds weirdly like this.
Not that I have good things to say about ubisoft, but at a glance one would assume their stock value plummeted to zero, which is not the case.
This was also my initial take but look at these graphs with the Y axis starting from 0
Stock lost 67% value in the last year alone, and lost 85% in the past 5 years. Looks pretty dire to me. I would say this is undervalued but I have no confidence in the ubi leadership to turn it around.
Might be that the CEO and upper management are dumb fucks running the company to the ground.
No more innovation, just microtransactions in shitty games, and the same old rehashed concepts.
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“Tanked”
Checks graph
19% is a hit but I wouldn’t call it tanked.
Some stocks are just volatile. Here is the full history:
Whenever I see social media say something dropped/jumped, I do the same thing as you - I visit the portfolio and take a birds eye view.
I still think about the one time redditors celebrated a company's stock dropping by 90% over the last day.
But what the picture left out was how the company was climbing by 1000% in a week before dropping.
A drop this severe is tanking. Even with a stock history like the one from Ubisoft.
did ubisoft make face masks or something wtf happened in 2020
WTF you think happened in 2020? No one could leave their house, so video game went gang busters.
I worked at a video game retailer then, and it was the busiest we've ever been.
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I think people were just bored out of their minds
Why don't they just start using ai to generate games? Its cheaper and no one will notice.
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It's been tanking for a lot longer than that
I guess the anti-woke crowd is having a hard-on rn. I don't play ubisoft's games but I know a lot of good persons who work there around Quebec, and many of them fear losing their jobs.
To quote Jason Schreier, “whenever anything bad happens, worst people on the internet will be there to blame diversity”
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When a game is successful it's because of the executive, but when it bombs it's the fault of the workers, sadly.
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AAAA stock
-20% what did I miss?!
They're delaying AC: Shadows.
I’m not sure about the need for AC when your house is in the shade, but nevertheless understandable, have a nice day
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It's really a sad seeing Ubisoft going from a trendsetter up until Far Cry 3, to being a failed trend chaser.
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this post was submitted on 26 Sep 2024
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