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The email in the comments

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[-] CommanderCloon@lemmy.ml 67 points 3 days ago

People defending this as "those are lighning bolts, not everyone knows it's nazi imagery" are american, right?

Like, everyone in Europe knows this is strictly and unmistakably nazi imagery, especially in Poland. There is no wiggle room for not knowing; that's not even an excuse GOG themselves are trying to make, because if they tried to use that excuse then literally no one with the ability to read it in Europe would be uneducated enough to fall for it.

[-] red_sock@lemmy.ml 30 points 3 days ago

People defending this as “those are lighning bolts, not everyone knows it’s nazi imagery” are american, right?

Nah, they know what they are. They're trying to a) downplay the symbol's significance and normalize displaying it and b) get a "snowflake got triggered by lightning bolts" own out of it.

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[-] VitoRobles@lemmy.today 13 points 3 days ago

Racists wil Fuck around and then plead ignorance to avoid Finding Out.

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[-] VetOfTheSeas@discuss.online 186 points 4 days ago
[-] lime@feddit.nu 95 points 4 days ago

these symbols seem to render very differently on different devices. i got a wheel of hatchets, an eight-pointed star, and two futhark runes on desktop.

...which is why it's at the very least irresponsible for them to send something like this. if there is actually intent here that only makes it worse.

[-] mic_check_one_two@lemmy.dbzer0.com 154 points 4 days ago

Their “apology” actually admitted that they knew about the potential for rendering differences. They say they knew that certain symbols could render as Nazi icons, which is why they specifically excluded those symbols from the email they sent to German accounts.

But if we extend that same “we didn’t send it to Germany” thing to the logical conclusion, it means they intentionally sent it to everyone else even when knowing the potential for issues.

[-] Sturgist@lemmy.ca 81 points 4 days ago

I made a complaint last year about one of their emails having a giant banner saying "MAKE GAMING GREAT AGAIN!" they made mildly appropriate noises. Seemed like the person on the other end really just wanted me to fuck entirely off asap.

[-] hikaru755@lemmy.world 23 points 4 days ago

they specifically excluded those symbols from the email they sent to German accounts

And even that they fucked up, because it seems like they just removed them from the German language version of the email. German accounts set to English (like mine) got the symbols like everyone else.

[-] VitoRobles@lemmy.today 84 points 4 days ago

My favorite part was that GoG was told they cannot send this email in Germany because it would break the Nazi rule so they purposely get blocked their emails to getting to Germany.

In other words, they knew.

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[-] lemmyseikai@lemmy.world 46 points 4 days ago

You forgot to hide your name.

[-] maltasoron@sopuli.xyz 101 points 4 days ago

The screenshot is from the PCGamer article

[-] yermaw@sh.itjust.works 58 points 4 days ago* (last edited 4 days ago)
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[-] blindbunny@lemmy.ml 112 points 4 days ago

Gaben, "we aren't a monopoly there's plenty of other publishers to buy from"

GOG

[-] Tar_alcaran@sh.itjust.works 180 points 4 days ago

Steam once again using the winning strategy of doing nothing while your opponent fucks up

interesting how easily is for a company to not shoot itself in the foot if they don't have public shareholders

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[-] kamen@lemmy.world 23 points 3 days ago

"Found my grandpa's helmet. He must've been an electrician or something."

[-] ICastFist@programming.dev 21 points 3 days ago* (last edited 3 days ago)

I see what you mean

had they used 1 or 3 of the symbol instead, I don't think we'd have this problem

[-] j4yc33@piefed.social 73 points 4 days ago

People can shit on Valve all they want, but at least they never went full Nazi.

[-] GeneralEmergency@lemmy.world 11 points 3 days ago

The transphobic company is also a nazi company.

I am shocked, shocked I say.

[-] starman2112@sh.itjust.works 5 points 3 days ago

transohobic company

Yo imma need some blue text about that

[-] stickly@lemmy.world 21 points 4 days ago* (last edited 3 days ago)

People really tearing GoG to shreds here but I don't really understand why. I'm not a GoG user/stan so I don't have a dog in this race, but this doesn't (to me) seem to follow any pattern of malicious behavior.

  • To my knowledge they haven't had recurring big controversies of this kind that show systemic cultural issues. Their Wikipedia page has a "Controversies" section with 3 events, including this one, for a total of 9 sentences.
  • Even if it was sent maliciously and intentionally, if they apologize and it doesn't happen again I'm not going to get bent out of shape. These email campaigns are run by peons low on the totem pole and hardly get any thorough review.
  • The SS symbol is relatively niche and bland (though I concede this differs by country). To my knowledge it's not the most common dogwhistle or exceedingly controversial. I've often seen people gaff into it when trying to punch up text with lighting bolts ⚡. It's not exactly on the same tier as the death's head => concentration camp connection.
  • Building on the above and knowing that GoG uses ai, its plausible that it could be accidental
    • An intern gets some copy, runs the header through Ai like he usually does because emojis in headers perform way better.
    • The LLM looking for "runes" has a strong bias for pairs of the symbol; probably nobody writes Elder Futhark runes, and especially that one, outside of the SS context.
    • Even if the intern knows the symbol, not all systems render it in an obvious way.
    • The email service automatically filters it from German emails due to stricter laws on Nazi symbols.

I'm not saying people can't choose to believe it was malicious or that it's impossible for GoG to have a rotten company culture. But I'm confused at the level of vitriol. You'd think we were talking about tobacco or oil companies with an established history of killing puppies.

[-] Taleya@aussie.zone 31 points 3 days ago

They ran the ss symbol - except for the campaign in Germany where nazi symbolism is illegal - so they knew what it was and ran it anyway

People responded to this going "hey dude wtf" and the official response has been...not smart

And now it is blowing up

[-] CommanderCloon@lemmy.ml 26 points 3 days ago* (last edited 3 days ago)

The SS symbol is not a dogwhistle. Dogwhistles are meant to be covert and unassuming to anyone except those within the neofascist subculture, like 1488 and triple parenthesis.

Unlike those dogwhistles, meant only to be understood by an ingroup, the SS lighning bolts are as explicit as a swastika. I would go even as far as to say that they are more egregious than a swastika, as swastikas have cultural signification in some countries that might muddy the waters when interpreting the symbol alone. The SS bolts have no such excuse.

Also it wasn't an automatic filter on german emails, it was a filter on german speakers. German emails configured with english as their language did receive the email, according to comments here.

There is no benefit of the doubt to be allowed here. If they don't have an extremely solid explanation (and LLMs aren't that, they know how to recognize actual dogwhistles, they wouldn't output actual 1940s nazis imagery so famous & standard, unless instructed to), then either someone needs to be fired, or we as the public need to understand that there is complacency for actual nazism within this company.

Again, this isn't some little dogwhistle people might be confused about. This is standard 1940s nazi imagery, on the same level of significance as the swastika. I knew this as a child in the 2000s, as a kid who never paid attention in class and found history to be the most boring topic.

[-] sukhmel@programming.dev 17 points 4 days ago

One of the main issues with all that is that there was a review, and they didn't sent it to Germany because of that review. So no, it was known, it is not a niche dog whistle, and I for one am not blaming the intern (if any) who did it, but rather the moderator who allowed the letter to go

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[-] grrgyle@slrpnk.net 14 points 3 days ago

I much prefer the gog approach as a video game platform in a huge way. I would like to see this approach of selling games win.

But they fucked up so massively here... Accidental or not, the iconography of the twin lightning bolts in an international context is so clear.

They need to make their apology so loud and so clear, that any little nazlets thinking this is a sign from someone on gog staff, instead realize that there is no safe space for their hatred there.

You cannot be ambivalent to maybe being associated with Nazis in the minds of some people. That's how you get Nazis.

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[-] jagermo@feddit.org 49 points 4 days ago

100 % ai. Llms love emojis in subject lines

[-] bjoern_tantau@swg-empire.de 97 points 4 days ago

The strange thing is that they did notice It and elected to not send it in German instead of just not putting the symbols in the subject.

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[-] Pat_Riot@lemmy.today 11 points 3 days ago

Epic use of Epic Rap Battles clip

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this post was submitted on 07 Jun 2026
596 points (100.0% liked)

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