98

Capcom's president and chief operating officer has said he thinks game prices should go up.

Haruhiro Tsujimoto made the comments at this year's Tokyo Game Show, Nikkei reported. TGS is sponsored by the Computer Entertainment Supplier's Association, a Japanese organisation which aims to support the Japanese industry, which Tsujimoto is currently the chairman of.

"Personally, I feel that game prices are too low," Tsujimoto said, citing increasing development costs and a need to increase wages.

top 50 comments
sorted by: hot top controversial new old
[-] Reverendender@lemmy.world 75 points 1 year ago

I think my salary should go up

[-] AnUnusualRelic@lemmy.world 34 points 1 year ago

Have you considered being a CEO for a gaming corporation?

[-] Reverendender@lemmy.world 14 points 1 year ago

I’m still working on “Be attractive. Don’t be unattractive.”

[-] applebusch@lemmy.world 6 points 1 year ago

Have you seen many CEOs? Those aren't requirements.

[-] Veraxus@kbin.social 56 points 1 year ago

Everyone: "Games are getting WAY too expensive."

Out of touch executive: "Games are too cheap! Why are our sales going down? I promised the shareholders infinite growth!"

[-] hogart@feddit.nu 14 points 1 year ago

Games haven't gotten more expensive since ever. Like I said above, The Original Donkey Kong for the SNES was 66 usd. It releases in 1994.

[-] dandi8@kbin.social 14 points 1 year ago

That's a very US-centric view, at best. I paid about 23 dollars for a brand new copy of Half-Life 2 in 2004.

load more comments (4 replies)
[-] Gabu@lemmy.world 13 points 1 year ago

If you buy a game today, does it come with a free SSD to install it in? Does it have a paper manual and a nice box? Is it even finished? Games aren't cheaper, you're just getting scammed.

[-] 520@kbin.social 9 points 1 year ago

That was as expensive as it was back then because the game released on what is effectively a PCB. Which was expensive to make.

load more comments (2 replies)
[-] 108@kbin.social 49 points 1 year ago* (last edited 1 year ago)

No matter what price they make games, have no illusion that developers will be paid more. This is to pad C level pockets.

[-] httpjames@sh.itjust.works 41 points 1 year ago

$80 for AAA games is already super expensive. I buy most of my games on sale now.

[-] bouh@lemmy.world 34 points 1 year ago* (last edited 1 year ago)

It's funny how it's "the game's are not expensive enough" and not "we don't know how to manage our or money" or "our profit are too high". Fuck those capitalists.

Oh the stupid shit head "games are 100 times more expensive to make now" but you sell thousands times more and there no physical media anymore is irrelevant I guess... Assholes...

[-] CileTheSane@lemmy.ca 18 points 1 year ago

If they weren't profitable at the current price they wouldn't be charging the current price.

[-] mindbleach@sh.itjust.works 7 points 1 year ago

And "budgets keep going up!"

Whose fault is that, guys? Were those numbers placed on you by a witch's curse? No. You spent $100M on one game, it made $300M, so you spend $200M on the next game. Games didn't get twice as hard to make, between those decisions. They didn't require twice as many people or twice as much time. You're just treating them like a factory where more capital in means more revenue out.

The original Doom was made in nine months by a team that fits in an elevator. Yeah, it's simpler than modern games, but they had to make the nearly-unprecedented engine and all their own tools as they went. It's not like anything's harder, now. People have basically recreated that seminal title as solo one-week game jam projects. A modern handful of professional computer nerds can pick from a handful of modern high-end toolchains and start banging out content, today.

If the market for video games only supported six-digit budgets - there would still be video games. Big ones, fancy ones, creative ones, whatever. Would they be the spectacles that currently get advertised to death? Nope. But they also wouldn't produce as many unstable bug-fests as those sprawling mega-projects. Nor would they be announced in 1999, previewed in 2006, delayed in 2017, and launched to middling reviews in 2025.

Studios that aren't injected with obscene capital and forced to deliver "AAA" money-trees tend to shoot their shot and move on to the next game. That's how they survived and grew as plucky little private affairs, before some publishers swallowed them whole and turned them into a sequel factory for their breakout hit.

If your games cost too much money to fail, stop giving them more money.

[-] Pavidus@lemmy.world 33 points 1 year ago

You know what, I'll bite. For this to work though, let's agree on two things. First, the game they're selling shouldn't be a hot pile of garbage on day one. Second, I don't want to even catch a whiff of microtransactions or subscription based models. If we can nail those down, I would be fine with a price increase. As it stands, the sticker price is just the cost of entry in the vast majority of games. They are still bringing in cash well after the initial purchase.

[-] Blackmist@feddit.uk 23 points 1 year ago

Not surprising for the man who thinks an iPhone port of an 18 year old GameCube game should cost $60.

[-] 520@kbin.social 8 points 1 year ago* (last edited 1 year ago)

Are you talking about RE4? Because they were actually talking about an Apple port (iPhone, iPad and Mac, with people being able to play on all platforms with one purchase) of the recent remake, which is a 2023 game which only really borrows the story and some layouts from the 2005 game.

load more comments (2 replies)
load more comments (1 replies)
[-] Gurei@sh.itjust.works 23 points 1 year ago

I'm already waiting for games to go on sale in order to avoid being an unpaid bug tester, so sure do whatever you want.

[-] mindbleach@sh.itjust.works 19 points 1 year ago

Lower your budgets, ship more often, stop treating products like services.

[-] Sauciness6413@lemmy.world 17 points 1 year ago

Personally, I feel that game prices are too high. Patient gaming is where I'm at.

Besides all of that, I don't have the time for all of these games maybe cut down the scope of the game, go back to linear, 10-20 hour games and if its an open world don't make it a huge empty sandbox with most of it being unused or with a boring game loop. If a game publisher decides to jack up prices then I expect top notch quality with no fluff included anywhere and that it works day one the fact that I have to mention that is sad, then and only then to me such a high price would be justified which has not been the case for some games in recent years. Finally, if a full priced game incorporates f2p monetization and battle passes, then to me its price increase is not justified in my book.

load more comments (1 replies)
[-] hogart@feddit.nu 16 points 1 year ago* (last edited 1 year ago)

I remember getting Donkey Kong on release for the Super Nintendo and it was more expensive than most games are right now, 66 usd. Name one thing that has the same price in 2023 that it did I 1994. It's insane.

[-] Blackmist@feddit.uk 8 points 1 year ago

They were a lot cheaper to make back then too.

Rare spent 18 months developing Donkey Kong Country from an initial concept to a finished game, and according to product manager Dan Owsen, 20 people worked on it in total. It cost an estimated US$1 million to produce, and Rare said that it had the most man hours ever invested in a video game at the time, 22 years. The team worked 12–16-hours every day of the week.

These days that's indie game territory.

[-] Gabu@lemmy.world 7 points 1 year ago

The Donkey Kong you bought in 1994 had to pay not only for development, but also for the package, for the circuits (think a 1TB SSD in 2023), for distribution, etc. Do you see modern companies having to pay for any of that?

load more comments (1 replies)
[-] Kolanaki@yiffit.net 6 points 1 year ago* (last edited 1 year ago)

My dad still reminds me that when he bought me Dr. Mario for NES on release, it was $90USD. I remember seeing many a game at Toys R Us with price tags of up to $120.

But I can name plenty of games in 2023 that cost more $66. Shittons of console titles are $70 now!

load more comments (15 replies)
load more comments (1 replies)
[-] mihnt@kbin.social 16 points 1 year ago

I don't/can't pay full price for games now as it is so good luck with that.

Patient gamer for life I guess.

[-] Oneeightnine@feddit.uk 15 points 1 year ago

"Man who stands to gain from an increase in game prices advocates for increase in game prices".

Seriously though I'm not sure there's much more room to go on the top end when it comes to prices rises. I've got to think at some point you'll just push more people into buying at sale, or waiting for a game to hit their subscription platform of choice.

Maybe it's time we re-evaluate what makes a AAA worth £75 in the first place? And, what role do micro transactions have in this system, because anyone who's ever spent £75 on a new AAA game will know there's plenty of other ways they try to skin the proverbial cat.

load more comments (1 replies)
[-] smokin_shinobi@lemmy.world 13 points 1 year ago

Didn’t these chucklefucks just charge over a 100 bucks for all the content in their TMNT collab? Super fuck that guy.

[-] ProfessorProteus@lemmy.world 13 points 1 year ago

As the great Jerma985 once said, "Fuck Capcom!"

load more comments (2 replies)
[-] Jaysyn@kbin.social 12 points 1 year ago

If the market could support higher prices, they'd already be charging them.

I honestly don't care what Capcom does. I couldn't tell you the last time I bought a Capcom game.

load more comments (1 replies)
[-] Redex68@lemmy.world 11 points 1 year ago

To be fair, he is partially right. It's insane that games have basically been the same price since forever, the only reason they stayed the same is cuz more people could afford computers/consoles and in contrast to every other industry, making a new either physical or digital copy of a game is dirt cheap, so the more users the more profit.

Idk if it actually makes sense for games to be more expensive yet tho.

[-] Gabu@lemmy.world 5 points 1 year ago

Prices are comparable because a cartridge in the 90s was as expensive, comparatively, as an SSD is today. Have you ever bought a game and received a free SSD with it?

load more comments (1 replies)
[-] Itsamelemmy@lemmy.zip 11 points 1 year ago

Some are. BG3 could have been double and still worth it. I'd say most capcom games are overpriced as is.

[-] adept@programming.dev 7 points 1 year ago* (last edited 1 year ago)

Quality can only increase. If people have to think twice about buying games and don't preorder every half- finished game

[-] Ensign_Seitler@startrek.website 7 points 1 year ago

The MSRP for Nintendo Entertainment System cartridges in the mid-80s, adjusted to today’s U.S. Dollar, would average around $150-200.

I don’t think games should cost that much, but we stuck with the $60 price point for literal decades so it’s not completely unreasonable for someone to talk about raising prices.

(I also write this while having only bought one game? two? In the past year.)

[-] insomniac_lemon@kbin.social 13 points 1 year ago

Adjusted price is a common talking point here, but it ignores the other side of inflation... that wages have stagnated and rising prices obviously means that people have less spending money.

Consider also that there is a lot of choice with the back catalog on PC as well as free games (that people can make in their spare time at no cost thanks to FOSS tools and free information). Pre-broadband, gaming was more of a take-it-or-leave situation.

So yeah, I think most people already see increasing prices as being motivated by greed. And some people likely see the $60 price as already greedy when games are often filler and spectacle (with poor QA testing on top of that, because they know people will pre-order it anyway, and then buy the later DLC or cosmetics).

@MomoTimeToDie

[-] HarkMahlberg@kbin.social 12 points 1 year ago

The problem is the game industry, in the meantime of never going beyond the $60 threshold, found a far far more lucrative way of making money than just raising the MSRP. In fact, they found multiple ways of making money: skinner boxes, loot boxes, micro transactions, season passes, FOMO storefronts, etc etc. And even though we may agree that the MSRP eventually has to increase, they won't suddenly give up on those anti-consumer, predatory practices.

It's not unreasonable but at the end of the day, we buy these games to waste time. There's not a whole lot of justifying why im going to spend more on something i use to just unwind when i can buy plenty of 20$ games that will give me hundreds of hours of entertainment

load more comments (3 replies)
[-] conciselyverbose@kbin.social 7 points 1 year ago

How much of the cartridge sale was profit to the developer?

The hardware of the cartridge cost money. Distribution to retailers cost money. The retailers took their cut.

I wouldn't be shocked at all if the publisher's net revenue per game is significantly higher in real dollars than it was in the NES era.

load more comments (1 replies)
[-] Gabu@lemmy.world 5 points 1 year ago

The MSRP for a NES cartridge includes the circuits, the manual, the box, the physical space, the license and a finished game. Do you get any of these with modern AAA games?

[-] bouh@lemmy.world 4 points 1 year ago

They sell vastly more games than before. And there isn't a media anymore. And they should have increased their productivity in all these years.

Video games are not a good. They're a digital product, a service. The cost is completely decorrelated from the amount you sell. Which is why it is so profitable.

load more comments (3 replies)
load more comments
view more: next ›
this post was submitted on 26 Sep 2023
98 points (100.0% liked)

Games

16541 readers
1220 users here now

Video game news oriented community. No NanoUFO is not a bot :)

Posts.

  1. News oriented content (general reviews, previews or retrospectives allowed).
  2. Broad discussion posts (preferably not only about a specific game).
  3. No humor/memes etc..
  4. No affiliate links
  5. No advertising.
  6. No clickbait, editorialized, sensational titles. State the game in question in the title. No all caps.
  7. No self promotion.
  8. No duplicate posts, newer post will be deleted unless there is more discussion in one of the posts.
  9. No politics.

Comments.

  1. No personal attacks.
  2. Obey instance rules.
  3. No low effort comments(one or two words, emoji etc..)
  4. Please use spoiler tags for spoilers.

My goal is just to have a community where people can go and see what new game news is out for the day and comment on it.

Other communities:

Beehaw.org gaming

Lemmy.ml gaming

lemmy.ca pcgaming

founded 1 year ago
MODERATORS