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submitted 1 month ago* (last edited 1 month ago) by NoSpotOfGround@lemmy.world to c/technology@lemmy.world

Tesla Cybertruck appears to be facing significant sales challenges. After initial hype faded, and over a million reservations turned out to be as real as unicorns, Tesla is now enabling leasing options and free upgrades to move its inventory of the futuristic pickup truck. The company's recent silence on the Cybertruck, even omitting it from their earnings call, speaks volumes about the situation.

Tesla initially projected sales of 500,000 Cybertrucks annually and established production capacity at the Giga Texas for 250,000 units per year. After working through the initial reservation backlog with fewer than 40,000 deliveries, the automaker is now struggling to sell the remaining vehicles.

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[-] superkret@feddit.org 575 points 1 month ago

Have they tried suing people who don't want to buy one?

[-] octopus_ink@lemmy.ml 243 points 1 month ago
[-] superkret@feddit.org 224 points 1 month ago

I was referencing how Elon is suing companies for not wanting to advertise on X. But this is amazing, too.

[-] BreadstickNinja@lemmy.world 56 points 1 month ago

Hmm, it's kind of like he has an established MO for when his businesses are failing due to his own poor decisions and lack of business sense.

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[-] Telorand@reddthat.com 42 points 1 month ago

Probably an effort to prevent scalping. Oh, how optimistic they were...

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[-] Brkdncr@lemmy.world 315 points 1 month ago

This should surprise no one. The reception was poor, delivery was poor. It’s a niche market item in an existing niche market. On top of that, the de facto spokesperson of Tesla isn’t well liked by a lot of potential buyers.

[-] hildegarde 178 points 1 month ago

"niche market," is a way of saying they made a bad product few want.

pickup trucks are hardly a niche product especially in the us

[-] Hideakikarate@sh.itjust.works 114 points 1 month ago

I don't think I'd call that thing a pickup. I'm not gonna run to the farm and pick up a 1000lb bale of hay in that thing. A Baja looks like it has more bed space.

[-] deegeese@sopuli.xyz 49 points 1 month ago

A bad pickup truck is still just a pickup truck.

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[-] Nollij@sopuli.xyz 50 points 1 month ago

It makes more sense if you start from the other side - EVs are a niche market, and an electric truck is a small subset of that.

The Cybertruck sold 38,965 units last year, vs 33,510 for the Ford F150 Lightning.

[-] faltryka@lemmy.world 128 points 1 month ago

One of the things I love about my Lightning is that it doesn’t look like a fucking cybertruck

[-] SouthFresh@lemmy.world 86 points 1 month ago

Other truck makers tend to let their vehicles fully render.

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[-] ramble81@lemm.ee 68 points 1 month ago

Just wait till DOGE start requiring it for all government vehicles

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[-] corroded@lemmy.world 37 points 1 month ago

"Isn't well liked" is quite the understatement. "Despised" is more like it. I actually like the way the cybertruck looks, I think the technology is interesting, and if I really wanted to, I could probably afford one.

I wouldn't drive one if it was given to me for free. I'd rather take a taxi every day than drive a public display of support for the treasonous fascist manchild that owns the company.

Tesla's second biggest problem is their shit standards and quality control. Their first biggest problem is their shit corporate leadership.

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[-] floofloof@lemmy.ca 138 points 1 month ago

The best thing they could do for their sales is get rid of all ties to Elon Musk.

[-] reseller_pledge609@lemmy.dbzer0.com 74 points 1 month ago* (last edited 1 month ago)

And get real professionals to design and build future models.

[-] spankmonkey@lemmy.world 46 points 1 month ago* (last edited 1 month ago)

Also have anyone who understands basic car design point out why shit like door opening buttons are a terrible idea in emergencies. Or why requiring the doors to lock during a software update is stupid. Or why putting electronics not designed for extreme heat is terrible. Or that trying to use cameras in bad weather isn't any better than human eyes....

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[-] neineon77 130 points 1 month ago

I remember posting about how a guy with a cybertruck would be an immediate no go for me and I was told by a guy I was being too judgy lol

[-] PagPag@lemmy.world 82 points 1 month ago

It’s a solid real world filter.

This is definitely more acceptable than “no social media” being a red flag. Got that one before lol

[-] TheLowestStone@lemmy.world 60 points 1 month ago

No social media is a green flag IMO.

[-] Psythik@lemmy.world 35 points 1 month ago* (last edited 1 month ago)

You're literally using social media right now.

Edit: Downvote me all you want, but the fact of the matter is that Lemmy is social media. There's media on here, and we discuss it in a social setting. Literally the definition of "social media".

[-] MutilationWave@lemmy.world 45 points 1 month ago

Anonymous social media like this is not what people think of when someone says "social media".

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[-] winkerjadams@lemmy.dbzer0.com 38 points 1 month ago

This is more akin to forums of old and less like your facebooks, snaps, etc

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[-] GnuLinuxDude@lemmy.ml 72 points 1 month ago

I’m betting high odds he will force the federal government to buy them under the guise of a green EV transition. With trump’s full blessing, of course.

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[-] SDK@midwest.social 72 points 1 month ago

The Swasticar!

[-] Sprocketfree@sh.itjust.works 70 points 1 month ago

Is this the one they let musk design? Feels like a Simpsons episode...

[-] Test_Tickles@lemmy.world 67 points 1 month ago

Personally, I'm holding out for the Tesla minivan.

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[-] Toribor@corndog.social 66 points 1 month ago

So... how long before the federal government buys up a couple million of these things...?

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[-] Glytch@lemmy.world 63 points 1 month ago

I wish journalist would stop calling this PS 1 Pontiac Aztek "futuristic"; it just highlights how shitty our future is going to be.

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[-] KingThrillgore@lemmy.ml 60 points 1 month ago

I got some advice for them: Fire your CEO.

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[-] RangerJosey@lemmy.ml 60 points 1 month ago

No thank you. I don't want a swasticar.

I'd love to have one of those new production old style beetles. But we can't buy them here because our govt sucks donkey dick.

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[-] shikitohno@lemm.ee 59 points 1 month ago

Have they tried pulling out the "Make a vehicle that's not a massive and shitty death trap," or "Boot the Nazi from the company" stops? Because, I suspect doing those two might help it out.

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[-] jaemo@sh.itjust.works 54 points 1 month ago

Why isn't the puny, petulant man-thing that runs the Nazicar Factory not suing us all for not buying them? That's how you deal with advertisers who don't wanna advertise with him so why not consumers who don't want to consume?

It's the next stupid, asinine step.

I hope anyone who ever admired this fuck face is deeply embarrassed. Or losing money.

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[-] ininewcrow@lemmy.ca 53 points 1 month ago* (last edited 1 month ago)

I just had a talk with a friend of mine in southern Ontario who lives in a farming rural area. He likes cars and often does searches for used vehicles in his area. In a 200km area around Brantford, there are over 200 used Teslas on sale down there over the past month or two because people are dumping them because they don't like the brand.

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[-] rickdg@lemmy.world 51 points 1 month ago

Have they tried making a decent truck?

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[-] jaschen@lemm.ee 47 points 1 month ago

I was one of those that put down a deposit and happily waited for this truck to replace my 25 year old car. Then after he called the diver/rescuers pedophiles, I was instantly turned off. Now I actively push others to not buy a Tesla and refer to all Teslas as a Nazi mobile.

Get fucked Elon.

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[-] ShaggySnacks@lemmy.myserv.one 46 points 1 month ago

Muskie boy, have you tried suing people to get them to buy the truck?

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[-] Kiwi_fella@lemmy.world 45 points 1 month ago

Is that "all stops", as in they will get rid of that guy who very definitely did a Nazi salute?

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[-] Aeri@lemmy.world 43 points 1 month ago

I wouldn't take a cybertruck if it was free, ignoring musk entirely it's just a bad vehicle.

The only place I'll drive a Cybertruck is in Fortnite because there I want my car to be unsafe.

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[-] PanArab@lemm.ee 42 points 1 month ago

It is not a good pickup truck regardless of Musk being a fascist

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[-] drmoose@lemmy.world 38 points 1 month ago

Even if you ignore the politics it's just a terrible car that is way too expensive. I'm honestly surprised it sold any units at all but I guess people just like vanity toys.

[-] echodot@feddit.uk 34 points 1 month ago* (last edited 1 month ago)

It's hard to find insurance for it, it's objectively terrible at its job, that's very few mechanics that can service it, It isn't available in Europe, it has terrible quality control issues, It is made by a company with terrible customer service, and it is made by Nazi

So many reasons not to buy it.

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[-] booganiganie@lemmy.world 35 points 1 month ago

Bit like Elon, Never lived up to the hype

Good News: Now the nazi who owns the company can, via his role in the nazi government which he bought, can bail himself out.

🙃

(fuck this timeline)

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this post was submitted on 03 Feb 2025
1297 points (100.0% liked)

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