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Microsoft wins FTC fight to buy Activision Blizzard (www.theverge.com)

submitted 1 year ago by Mr_Buscemi to c/games@lemmy.world

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"In a ruling submitted today, Judge Corley said the following:

Microsoft’s acquisition of Activision has been described as the largest in tech history. It deserves scrutiny. That scrutiny has paid off: Microsoft has committed in writing, in public, and in court to keep Call of Duty on PlayStation for 10 years on parity with Xbox. It made an agreement with Nintendo to bring Call of Duty to Switch. And it entered several agreements to for the first time bring Activision’s content to several cloud gaming services. This Court’s responsibility in this case is narrow. It is to decide if, notwithstanding these current circumstances, the merger should be halted—perhaps even terminated—pending resolution of the FTC administrative action. For the reasons explained, the Court finds the FTC has not shown a likelihood it will prevail on its claim this particular vertical merger in this specific industry may substantially lessen competition. To the contrary, the record evidence points to more consumer access to Call of Duty and other Activision content. The motion for a preliminary injunction is therefore DENIED. "

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[-] LetMeEatCake@lemmy.world 27 points 1 year ago

They're run more effectively than Microsoft has run their gaming division for the past ~15 years or so... Microsoft's gaming leadership has seen one of the most valuable gaming IPs, Halo, flounder again and again and again. They closed all their game studios and spent a whole generation with minimal first party exclusives, they did I don't know how much damage to Arkane with Redfall...

More generally, Microsoft's approach to leading their game studios is to leave them to run the way the studio was ran pre-acquisition. Activision-Blizzard is not going to see major changes to the way they run if this deal does go through (pending CMA). Microsoft will Activision to be run the way it is now, and only intervene if profits dip too much (considering Halo, though, that might take quite the dip).

I don't get the assumption that Activision is going to see some major cleanup from this. They won't.

[-] UberFox@feddit.nl 7 points 1 year ago

Well at least it's gonna clean up the really horrible practices at Activision Blizzard with all the SA allegations. MS is infinitely better for the workers than ABK.

[-] LetMeEatCake@lemmy.world 1 points 1 year ago

That only happens if Microsoft cleans house, which hasn't been their MO yet. It could happen. It's just not certain to happen. There's no real reason to predict it will or will not happen in either direction.

[-] echoplex21@lemmy.world 1 points 1 year ago

You’re right , MS has been very hands off with their studios since Bungie (they may have overcorrected a little too much). But I think there’s been dialogue of this changing especially after the Redfall dev cycle (very surprised Bethesda forced Arkane into such a departure from their regular MO). This will be very necessary especially with ABK.

[-] LetMeEatCake@lemmy.world 1 points 1 year ago

I haven't seen anything from Microsoft to indicate this. What did you see from them that makes you think that?

[-] echoplex21@lemmy.world 3 points 1 year ago

The biggest sign was the upheaval of 343 leadership recently. Finally being rid of Bonnie Ross will do wonders for the team hopefully. I believe I’ve seen Matt Booty ( what a name) mention how they’ve given more power to the team who came in and fixed MCC. Plus they’ve recently mentioned how other dev studios might also get involved with the franchise.

found it

Plus they’ve recently changed the team responsible for Perfect Dark as well. Hopefully it’s a sign of things to come (who would have thought people would be WANTING them to become more hands on).

[-] Whirlybird@aussie.zone 7 points 1 year ago

they did I don’t know how much damage to Arkane with Redfall…

Microsoft aren't to blame for Redfall. Redfall started development in 2018 but Microsoft didn't buy them til 2021. Redfall sucks because Arkane Austin made a bad game without any input from MS.

Microsoft didn't close all their studios either. In fact they've barely closed any actual studios that have made xbox games. They closed ones that were bad though. Lionhead closed because Fable Legends was bad. I was in the beta, and it was not a good game. It would have absolutely flopped and killed the studio. They closed Ensemble almost 15 years ago. That's about it really.

[-] sorenant@lemmy.world 1 points 1 year ago

Devs can do no wrong, it's always the publishers.

[-] Whirlybird@aussie.zone 1 points 1 year ago

Well in that case it’s still not Microsoft, it’s Bethesda.

[-] echoplex21@lemmy.world 4 points 1 year ago* (last edited 1 year ago)

Hmm are they ? Yes 343 has been meh. But I’ve enjoyed the new Gears games, Forza hasn’t missed a step, Psychonauts may have been my GOTY, Ori has become one of my favorite series’s of all time, HiFi Rush was a surprise hit as well as Pentiment. Also the issue with Arkane was Bethesda mandating them to make it a GaaS before their acquisition with MS; other wise they were hands off (which they’ve done to a fault).

Meanwhile ATVI recently has been Sekiro and Diablo? I’m probably forgetting some games for sure. And let’s not forget all the SA that have run rampant at that company unfortunately :(

I think after recent developments and from how MS has been changing their tune, it feels they’ve learnt from their extreme hands off position. At least I hope so. Hopefully they get to that perfect middle ground that Sony has achieved