The simple answer is "REFUSE TO BUY THE SHIT!"
It is literally that simple. I can't think of a single person that HAS to buy a NEW car. Keep what you have or buy used. Tell the dealerships and auto makers to fuck off! Explain why a person ever has to buy a NEW car.
As long as people are stupid and buy it the auto makers WILL continue on this path.
The simple answer is “REFUSE TO BUY THE SHIT!”
"For every complex problem there is an answer that is clear, simple, and wrong." -- H.L. Mencken
The reality is, individual boycotts don't do shit because people who care about their property rights are outnumbered by dipshit consumer whores by a dozen to one (if not worse). The only way to actually fix this is regulatory action by the FTC to outlaw this shit as the blatantly obvious violation of the doctrine of first sale that it is.
Also an obvious indicator of the need for something comparable to the GDPR to keep this shit manageable going forward.
Enshitification isn't solved by voting with your dollar. If it did, the printer market wouldn't be the shit show that it is. You can't vote for the good if all the manufacturers mutually agree to only produce shit. Only regulation will keep them in line.
(inb4 "brother is better", I am aware that brother printers are generally better, but they are far from good.)
Especially when the majority of people will litterly drink shit milkshakes every damn day before they ever dream of using something that isn't their preferred brand or might require accepting some modest trade-offs.
We all suffer from enshitification because the "average consumer" makes it profitable with their apathy, their ignorance, and their laziness. And there's nothing we can about that. We're stuck in these markets with them, and they make up the majority, so they set the trends.
I will say, part of that ignorance, apathy, and laziness is an intentional part of our existing society. You can't spend the time to research every single product you ever buy, because many are stuck working several job, basically everyone is juggling their work, family, and social life.
A couple months back, I tried putting some effort into finding a printer that had all of the qualifications I wanted.
usb printing, no network needed
laser
color
not a brand that will fuck you over (looking at you HP)
within a reasonable budget of $300-$400
And such a product just doesn't exist. Brother comes close, but the market straight up isn't producing good things. So at the end of the day all I can do is either get shafted at the local print store, or suck it up and get an inferior product.
But going back to the OP, it's so much worse with cars because we have a car-centric society. You NEED a car in this place to have a normal life. Our cities and transportation have been intentionally designed to fuck over everyone not in a car.
So there is inelastic demand. The manufacturers can do whatever the fuck they want and get away with it.
Sadly, people are not rational, and will buy the new car because it makes them feel good. They'll give them a year of free features and people will forget all about it because it's a free year and "a $5,000 value!"
I've only ever bought one new car, and that got dieselgated. I will never buy a new car again, and you won't, but there's not enough of us to stop this from happening.
"You will own nothing and be happy."
I will probably continue to buy new cars as I can spend my hard earned on whatever I want. Everyone’s financial situation, wants and needs are different… you shouldn’t bundle everyone else into your opinion.
That said, I wouldn’t buy a car that has a feature that I need locked behind a subscription.. I would just buy one that suits. I am not loyal to any particular brand so I don’t care.
I got an 03 Jetta in good trim with a 5-speed (which hardly anyone makes anymore). I’m gonna keep that fucker alive even if I have to turn it into the car of Theseus.
What is really happening is your car has hardware features that are being disabled, and you have to pay extortion money for the criminals to not disable them. It's ransomware as a service.
So the question is, who wants to buy from a company that is running ransomware as a service?
The question is, what alternative are we going to have, if all auto makers start doing this?
I just want a vehicle made like they used to be made. No computer chips and physical handles I have to turn to get the window down. An entire vehicle I can fix myself when things break down.
It shouldn't be a hard ask, but here we are... Overly complex shit, with many features no one needs.
*You wouldn't download heated seats would you? *
I definitely would.
Note to self: Buy older cars without the subscription bullshit.
They're going to write laws making older cars illegal to operate in the name of climate change. Places are already requiring the phase out of new gas and diesel vehicles with the stated ambition of completely switching.
"Officer, I signaled to switch lanes but I forgot to update my card on file so the blinkers won't turn on. I was on my way to get a prepaid card for the blinkers and to open the trunk so I can get my groceries out."
No BMW owner would willing use indicators anyway.
BMW Subscriber* now 🤷♂️
Car toys is just gonna take in the bucks. These car manufacturers are thinking they can charge a subscription fee when car toys will plug in a little doohickey they just makes your heated seats work.
"Oh no, we can't compete with Chinese manufacturers! Surely if we squeeze the customers just a little bit harder..."
The only backlash they listen to is the one to their wallets. Remember Netflix password crackdown backlash?
The backlash where Netflix's profit went up and it was generally a success and Netflix didn't change anything at all...?
Or was there another one I missed? Or am I confused?
That's exactly my point. All this 'widespread backlash' doesn't amount to anything unless it hurts their bottom line. There was a huge backlash when netflix introduced password sharing crackdown, but it ended up a success for them.
Bought a car with a future subscription to its remote services (climate, lock/unlock, etc). Company wants $450/year for access. Guess what we aren’t going to sign up for when the free 2 year period expires?
Vote with the wallets folks.
you bought the new car you literally failed the mission
walk dude
You beat me by 7 seconds.
This was my first thought. "sure showed them by buying that car..."
With a large family there weren’t many options. This was the best option.
Honest question -- why not get a used vehicle that didn't have that nonsense in it?
Because used was as much as new monthly. The market is upside down and down right stupid.
WHOOOSH. Seriously dude you're just preaching the ideal while making exceptions for yourself.
Same exact shit as 'my abortion is the only moral abortion', NIMBY, "I'm not a bad driver I just had the sun in my eyes/they came out of nowhere!"
It's fine and human nature to make exceptions for ourselves. But it's important to try to catch yourself, if so at the very least you don't look like an asshole on the internet.
I get it. What I’m saying is that they’re all doing this. You have to pick the least bad option.
Update I wouldn’t have even bothered replying if I had seen the god awful reply you added.
There’s a big difference between what this article is describing and what you’re describing. Remote features likeones you’re complaining about require a cellular service and while $450/year is very expensive, providing them for free would be silly.
The article is describing built-in features with no connectivity requirements, which is like disabling your heated seats unless you subscribe. This is what is described as rent-seeking behavior and it’s very different from overcharging for operational costs.
As much as I hate what it will do to the used car market we as a people need to stop buying these new cars. Like actually make it a shameful act to even be in one of these distopian devices. People love to bully and be outraged, why not point it to something like this that can be agreed on and is not hard to fix?
I worked in design for a major global automaker, I designed and prototyped various user experiences around enabling/disabling features on demand, and paying a subscription. This was 7-8 years ago, and the context was developing countries and what we called "emerging markets" where people just bought bare bones base model vehicles, but there were always 1 or 2 highly desirable features they needed but could only get in a high spec model - they couldn't afford.
The idea tested very well, they could buy their cheap vehicle and then enable just the things they really need. And they would pay for that. I still think this is a valid and good use case for subscribing, in these markets and for these people.
Somewhere between then and today, sales and marketing entered the chat, and I know because I fought them tooth and nail. What I designed morphed into subscribing to everything for everyone. I don't work there any more and that's part of why.
If the product is already on the car it is scummy as fuck to charge a subscription, the end. The higher price of high end vehicles is justified by the cost of adding those features to the vehicle. If they're already there and off, you're getting ripped off
That doesn't solve the issue at all, the feature is there, it just isn't enabled, extremely scummy. If it was a modular design where you payed a one time fee for whatever you needed it would be less bad, not a damn subscription.
Climate conference or whatever, has nothing to say about car makers actively hindering adoption of modern engines/EV?
And this shit is why I’ll never own a Tesla — or any other make that pulls this stunt.
Elon single handedly told me I shouldn't buy a Tesla
Just remember to not pay for the subscription and they will eventually stop this particular nonsense.
Again, I mean good luck with that I suppose. They do this and it will just accelerate the market to jailbreak cars.
If this becomes common enough there's gonna be a whole cottage industry of jailbreaking cars.
And this is why capitalist markets don't really regulate themselves and need government intervention.
This is a most excellent place for technology news and articles.
