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We overpay executives, who overpay consultants, who tell companies to churn out cash grabs that test well.
This doesn't pain me. I have enough indie games to occupy my time.
The cancellation of Deus Ex Mankind Divided Part 2, pained me quite a lot.
But I'm sure the executives that got a fat bonus were happier than I was upset. (insert meme happiness comic)
I contend that the next great Deus Ex game will not come out of Ubi, and it won't be under the name Deus Ex, but it will be a new kind of immersive sim made with love by developers who grew up on the originals.
I contend this for a lot of the classic franchises tbh
Just like how Thief lives on as Gloomwood.
Whoh there mate, you are forgetting shareholders. They are the ones you truly need to please as they are the ones that can actually fire a board.
Skyrim was made with a staff of around 100 people.
Starfield was made with a staff of around 450. It's worse in almost every way.
Too many cooks.
Also too many mouths to feed. When you've got so many people (including admin) to keep paying, then you can't "afford" to make a cute little experiment. You've got to go huge production, latest fads, cutting edge, and super broad appeal.
What kind of identity can a game like that even hope to have?
One that appeals to a mindless horde of idiots that need the newest shiny.
So, a hit...?
No, a game crammed with psychological tricks to keep players addicted while milking them dry through microtransactions.
You're forgetting all the labor by mod authors to fix Skyrim.
/s kinda
Marketing is a big money drain for a lot of games too. Cyberpunk 2077 and GTA V are two games with marketing budgets big enough to finance a dozen other games. I guess a new title like cyberpunk would need more marketing (still not $142 million worth of marketing) but GTA was already a well established franchise that probably didn't need as much marketing as it had.
Even games like call of duty and assassins creed which have a core fan base that can expect a new game on a regular basis don't need to market as much as they do.
I think marketing is always important no matter how established you are. Coca Cola aren’t skimping on their marketing budget even if they’re the most recognizable brand in the world.
It’s about constantly reminding everybody “hey, I exist! Don’t you want to buy me?”.
I was just talking about this the other day. I think Coke and some companies have reached a saturation point that makes advertisements useless.
I dont know if we have any data to model off of, but I'd love to see if their profits dip by any meaningful amount if they stopped advertising for 3 months straight. Let the movie theaters, and the restaurants, and the culturally embedded soft drink preferences do their thing and see if the dial moves.
I don’t think they would keep investing in marketing if they didn’t know if it worked. I’m just guessing, but I believe there’s a noticeable bump in sales after a successful marketing campaign.
And that's what I think they're failing to measure. I think they're unable to accurately divorce the increase in sales from other incentives/market forces, and so they're just doing what they've been doing regardless of actual merit, or the merit is being improperly evaluated
Coke keeps running ads because that's how they keep the brand as a cultural staple. They aren't trying to sell more coke right now, they're making sure that people in 50 years will still be buying it.
I'm not saying they shouldn't be marketing at all. Just that marketing budgets for many AAA blockbusters have become so bloated, they can account for nearly half of the development cost. As someone with very little knowledge as to how games get made, it seems like some of that money could be better used
It must be some mismanagement issue going on in the games industry. Wrong stakeholders who have no idea of game development influencing the wrong decisions.
"We can't make those games because they don't sell"
"We" as in Irrational Games? Or "We" as a industry?
Small 20 ppl studios are cranking out some really cool games that don't need AAA budgets. They will be the ones making the next BioShock.
And AAA budgets could crank out fantastic games if they put all their money into think-tanks full of designers instead of thinking graphics hit as hard as they did 10 years ago.
Or microtransactions/battle passes/dlc.
The companies that made your favorite games aren't privately owned anymore, they're publicly traded now. That's why it all sucks.
Nah modern game development is fantastic. Y'all just dont remember getting 2 good titles a year and the rest being garbage. There are more great games out there than ever before.
I actually agree. If you don't just focus on the tippy-top AAA/AAAA live service / gambling simulators / hi-fi vapid adventure, then there are some incredible games coming out all the time.
Arguably, the "triple-I" Indies and AA mid studios have taken over the culture/price-range/innovation niche vacated by the big studios climbing over each other to impress shareholders.
You are totally right. We are living in a golden age of not only video games, but entertainment in general, thanks to ridiculously powerful computers and the internet. People with video game nostalgia remember how those old games made them feel, because the games were new and exciting and they were young. But video games (and board games) have done nothing but improve over the years as developers figure what works and what doesn't.
Nowadays there is just of ton of...everything. We are spoiled for choice. There are so many excellent games at every price point, and also tons of crap, and yes, too much shovelware and too many rehashed franchise games. But here's the thing: these things aren't mutually exclusive. We have all of it, all at once, and reviews and advice are everywhere. If someone is tired of rehashed AAA franchise games, they can spend the rest of their lives playing clever indie games and they'll still barely scratch the surface of what's available.
I have so many beautiful memories of playing BioShock. What a game. BioShock 2 was exciting, although not as good as the first one (to me), but very cool that I got to play as a Big Daddy. BioShock Infinite was just great - elements of the base game, but a genuinely fresh story that didn't feel forced (ahem Bioshock 2...).
All that to say that this hurts to read. BioShock meant/means so much to me. I hate the current state of the gaming industry.
Reminder that Arkane was on bad waters before Red Fall, immersive sims just aren't that popular with a lot of people, and these companies want to do AAA with everything.
Don't sell? Bukllshit
this post was submitted on 15 Jul 2024
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