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submitted 1 year ago by MicroWave@lemmy.world to c/news@lemmy.world

Anheuser-Busch Inbev said Tuesday that revenue growth in most of its global regions was offset by a drop in North American sales, in a sign of continuing fallout from a promotion with a transgender influencer that cost it sales.

The world’s largest brewer and parent company of Bud Light said adjusted earnings for the latest quarter rose 4.1% to $5.4 billion on revenues that climbed 5% to $15.6 billion.

Revenue in the United States for the July-September period, however, tumbled 13.5%. AB InBev, based in Leuven, Belgium, noted that sales to retailers were down “primarily due to the volume decline of Bud Light.”

Bud Light sales plunged amid a conservative backlash after the brand sent a commemorative can to transgender influencer Dylan Mulvaney in early April.

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[-] SmoothIsFast@citizensgaming.com 11 points 1 year ago

But ofc it makes business sense to blame it on us trans people, like this was anything, like Budweiser ever did shit for us in the first place...

You realize it's just more rage bait right? The parent company here complaining has seen increased growth in subsidiaries like Corona because the lot getting bent out of shape over bud light just bought other bear made by the same parent company. They didn't lose money it's just coming from different beers now. Fuck the wall street noise here

this post was submitted on 31 Oct 2023
317 points (100.0% liked)

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