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this post was submitted on 30 Sep 2025
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except BigW doesnt' price anchor like that. Still woolworths group.
Woolworths group are literally pushing the prices to see how far they can go. They set at one chain where it's less expected that groceries would be bought, and then ram the shit out of the prices at grocery stores because they know it's more likely to get picked up. Business practise? yes. Also greed.
Except, that they do? Go back to the Big W link you posted earlier - they’re back up to the MSRP:
It’s something that every company does, because if a product is permanently ’on sale’, then they run the risk of being fined (maybe by the ACCC? I’m not quite sure which body is in charge) for false advertising. There are strict guidelines that dictate what a product must be at the “was price” for a certain length of time, within a certain timeframe.
It’s not just Coles and Woolworths that do this; every other retailer is equally culpable: JB HiFi, Bunnings, Myer, Kmart, Chemist Warehouse etc.