I'm gonna nudge your sentence a little bit to make it sound both more realistic and much worse at the same time:
The implication here is that it used to be you could make a ~~bad~~ LAZY movie and still profit.

A bad movie can be full of passion, it can be an interesting failure.
A lazy movie is phoning it in; it has the opposite of passion; here is where all we see is suits with Ferraris and sycophantic (corporate ass-licking) writers and directors.