I don't find it important what the CEO might or might not believe (and he does not seem to be connected to anything MAGA). If the business and servers are located in the EU I feel much better than if it's held by Google or Microsoft.

Besides, officially, Andy Yen is a strong supporter of data privacy and outspoken regarding the need for a stronger European tech sector, even going as far as calling Europe "and colony of USA" because of our dependence on US tech.

Idk if it has even spread to England but when I lived in Scotland I only ever bought Irn-Bru

Absolutely nothing else? :O

I'm on a now almost full boycott personally but my new Danish employer provides their employees with the newest iPhone (only phone you can choose.. I tried to get another), American laptops, and uses Microsoft for everything including cloud. It's the companies that need to start thinking and adapting. I aaked them "you know that all of our data is held by Trump-led USA, right?" And they just say "yea, but it is what it is".