The next US election cycle is going to be all kinds of interesting. Maybe it doesn't end with war like The Terminator or The Matrix. Maybe it ends in an election.
Then war.
good for you. for the rest of us, stop cramming in US politics in unrelated threads. k, thanks
I'll rephrase: the next election in [YOUR COUNTRY HERE] is going to be interesting. You're welcome!
Don't blame me. I voted for Kodos.
I hate influencer culture, but somehow this feels worse. Insipid.
Wait... this can only work if the audience is actively searching for advertisements to watch. Why would anybody do that?
Buying stuff from streamers is actually kind of big in China rn. Think of it like the old as seen on tv ads channels on cable, but now its influencers marketing products on tiktok
Don't forget real estate!
The Internet version of QVC or Home Shopping Network that previous generations used to watch.
TBH, I could see a viable angle in livestream-style QVC... with the proviso that the presenters are usefully interactive.
"Can you turn to the side so I can see how the shirt you're selling shirt looks from that angle" or "what do those four buttons on the doodad do?" It's approaching the experience of a store with helpful salespeople, only delivered remotely a la peak pandemic.
But that wouldn't scale to a huge audience, likely filled with trolls trying to convince the streamer to do something lewd or destructive.
The hope spot is this: Any advertising that is effective on the mainstream cis het normal (non-counter-culture) adults is simultaneously indoctrinating the kids watching the stuff. Since the single commercial in a half-hour of the 1950s, advertising has gotten more obnoxious and less effective no matter what marketers do.
It doesn't help that stockholder primacy works directly against any publicly-owned company offering a good product at a fair price while paying its workers a fair wage when they could overprice a shoddy project while squeezing their workforce. So the viewing public has actual cause to be skeptical of anyone selling them something. Every year there are fewer offerings without a catch or are a good deal when not on closeout.
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