Fuck AI. This company and whomever created such videos should be charged with hate crimes and fraud. So tired of this bullshit ruining society and the internet.

In addition to the complete lack of ethics, I don't understand how this even works as effective marketing. Are HR people supposed to see this racist content and think wow, this looks like a great company to do my recruiting?

That’s gross

They need to get hit by a slander suit from Tim’s

I’d mostly never side with the giant corp, but this behaviour needs to die.

It also needs to be legislated away, especially the “I can’t get a job because I don’t speak Punjabi” shit.

What the fuck.

They are saying they are so detached from reality that they thought this was satire.

If you want to see racism and satire, look up the Whites Only laundry skit.

This is about as funny as just walking down the street and shouting racist comments. Actually, this IS practically that.

The CEO.

Well that's a bunch of bullshit that we need to watch for with everything we're told. Critical thinking skills are going to be more important than ever.

That being said, there are plenty of companies taking advantage of the TFW program in Canada, most people think that they do this because they can hire cheaper labour, well that isn't really the case. To me most of the TFW's in fast food are being taken advantage of, as the franchise owner can own the house they rent, dictate what hours they work (not needing to deal with student of parents who might need flexibility for picking up kids), and the constant threat of losing your job and being sent back to wherever they're from.

You cannot put the same restrictions on Canadians, so maybe there is an economically distraught area and plenty of people would work at a fast food restaurant, but the franchise owner would rather a TFW because they have way more control.

Now the TFWs themselves are doing nothing wrong by trying to improve their lives and families situation, but to me it is a new form of slavery where your still stuck at the whims of the owner.

The situation is a mess and like our healthcare industry the government isn't doing much to make it better for Canadians only for corporations.

BTW fuck Tim Hortons, they're as Canadian as McDonalds, not very!

I wrote and deleted an entire personal anecdote but then remembered this isn't reddit.

This "trend" is garbage marketing. Dumb idea. Racist rage bait. Awful.