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Reddit experimenting with blocking mobile browsers
(old.reddit.com)
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this post was submitted on 11 Jun 2023
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Technology
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I had no idea that this was happening. But it makes sense with the decision they just made. I'm guessing they disabled X number of users on the mobile site that logged in, and tracked how many X users were converted to the Official Reddit App because of that.
That way they can predict how many users they will lose to the API change (roughly) and made a business calculation that the lost users were worth it. I'd be astounded if they didn't also have a sorting for 'value' of users as well and weighted the calculation with how many high value vs low value users didn't convert.
Yeah… except that users that only use Reddit on mobile browsers are going to be the ones who refused to use any app at all and will probably not use it on mobile any longer.