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this post was submitted on 20 Jan 2024
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I don't really know either but my son definitely knows.
Somehow Mr. Beast vacuums kid's brains into a mind sucking vortex that has landed Mr. Beast as one of, if not the #1 most subscribed YouTuber in existence.
Perhaps that also makes him the highest earning YouTuber as well, because the guy is seemingly just giving away insane $ figures at every turn yet always has more.
For companies, it's free PR. "Mr Beast donates thousands of turkeys for thanksgiving!" - all of the them brought to you by [company], because they really care about you, for realsies!
And, according to some videos, most of his challenges are setup for a specific person to win.
And also makes videos comparing luxury yachts, so, yaknow.
Yeah that seems like a smart business model. Something about his style makes this work... I don't think most people could pull it off.