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Researchers confirm what we already knew: Google results really are getting worse
(www.theregister.com)
This is a most excellent place for technology news and articles.
Or they just cannot complete with literal millions of people attempting to optimize their webpages for discovery using Google.
If other services like kagi can offer better results they should be able as well, right?
I think it's simply a question of what are Google's interests. Users doesn't pay anything to Google for the service, so that's not where Google's interests are. Advertisers pay Google, so that's where Google's interests are. Google has no interests to make the search better for users, they want to make it better for advertisers.
And AI is just making it worse. Entire websites of SEO-optimized content can be generated in seconds now. No one will be able to keep up with all that!