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submitted 2 years ago by L4s@lemmy.world to c/technology@lemmy.world

Bluesky posts are finally open to the public::Bluesky remains an invite-only decentralized Twitter alternative, but now, you don’t need to be logged in to be able to see posts on the platform. The app has a new logo, too.

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[-] ZeroDrek@lemmy.world 38 points 2 years ago

Can someone explain to me how Bluesky is different than Mastodon and if it’s not different why they bothered creating it when Mastodon exists? I truly don’t get it.

[-] BuddyTheBeefalo@lemmy.ml 49 points 2 years ago

It’s likely that when Bluesky rolls out in full, advertisers will have the ability to place ads in networks or user interest groups similar to Reddit’s framework. This user self-selection will be extremely useful to businesses running targeted campaigns.

https://marketvantage.com/blog/what-does-bluesky-mean-for-advertising/

[-] dukk@programming.dev 55 points 2 years ago
[-] crsu@lemmy.world 11 points 2 years ago

Give Gargron time he'll add ads and buddy up with Meta while signing mystery NDAs

[-] helenslunch@feddit.nl 6 points 2 years ago

He can add ads if he wants, and you can simply move to another ad-free instance.

[-] tad_lispy@lemm.ee 1 points 2 years ago

That's a serious accusation. Got anything to back it up?

[-] nutsack@lemmy.world 9 points 2 years ago

i don't see what similarities to mastodon it has

[-] chocolateo@lemmy.world 26 points 2 years ago

They built their own federated protocol and it's a microblog

[-] nutsack@lemmy.world 12 points 2 years ago

it isn't very federal at the moment

[-] ahriboy@lemmy.dbzer0.com 4 points 2 years ago

If AT protocol goes public, other software might federate with existing Bluesky servers. Bluesky servers should have a set of filters that would keep safe for everyone joining the chosen server.

[-] Natanael@slrpnk.net 3 points 2 years ago

They'd have to do that in custom feeds (which people can ignore) or on 3rd party account servers (which people also can ignore, just like in Mastodon)

[-] nutsack@lemmy.world 36 points 2 years ago

less confusing to sign up and use, nice clean looking app, same look and feel as the OG twitter

[-] ahal@lemmy.ca 9 points 2 years ago* (last edited 2 years ago)

You could build all that on top of Mastodon too though. E.g mozilla.social uses Firefox accounts to sign in and the Elk theme.

[-] helenslunch@feddit.nl 13 points 2 years ago

Mostly just the protocol. Mastodon uses ActivityPub. Bluesky uses some other shit.

[-] Natanael@slrpnk.net 14 points 2 years ago* (last edited 2 years ago)

Atprotocol.

Mastodon and activitypub is very much like social media implemented in the form of public email lists implemented over HTTP (push massages between servers).

Bluesky uses content addressing (think magnet links for torrents, but for linking to post data) and pull mechanism with notifications, plus public shared archive nodes (CDN-like servers).

The main difference is that you're much more independent of individual servers and can easily move your account around, since your account ID is tied to a cryptographic key belonging to your account which you bring with you along with your post archive, and your handle can be based on a domain name you own (also works as a verification mechanism you don't have to pay extra for).

[-] LodeMike@lemmy.today 1 points 2 years ago

It has a data salad which has the benefit of making it marginally easier to migrate accounts and also makes it much more resource intensive and unsafe.

this post was submitted on 01 Jan 2024
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