2030
YouTube's plan backfires, people are installing better ad blockers
(www.androidauthority.com)
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
this post was submitted on 04 Nov 2023
2030 points (100.0% liked)
Technology
59554 readers
2834 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
Google doesn't make money directly from harvesting your data, they make money from harvesting your data then showing you ads based on that data. So if you're running an ad blocker then they aren't making money from you (unless you pay them for stuff like subscriptions and apps). As ad blocking becomes more common they are definitely going to get more draconian to try to claw back that money (growth is infinite, profits must go up /s).
Also BTW Google probably makes more like $50 per user per year on average (looking at revenue and internet population) so they would never offer a $2/year ad block unless forced to by regulation.
That's part of it, yes. But they can also sell ad companies demographic data - males aged 25-44 clicked on this or looked at that for example.
I highly doubt the number is that low.