160

AIs can guess where Reddit users live and how much they earn (www.newscientist.com)

submitted 1 year ago by Bebo@literature.cafe to c/technology@lemmy.world

60 comments fedilink hide all child comments

Large language models (LLMs) like GPT-4 can identify a person’s age, location, gender and income with up to 85 per cent accuracy simply by analysing their posts on social media.

But the AIs also picked up on subtler cues, like location-specific slang, and could estimate a salary range from a user’s profession and location.

Reference:

arXiv DOI: 10.48550/arXiv.2310.07298

you are viewing a single comment's thread
view the rest of the comments

[-] pc486@reddthat.com 11 points 1 year ago

As is typical, this science reporting isn't great. It's not only that AI can do it effectively, but that it can do it at scale. To quote the paper:

"Despite these models achieving near-expert human performance, they come at a fraction of the cost, requiring 100× less financial and 240× lower time investment than human labelers—making such privacy violations at scale possible for the first time."

They also demonstrate how interacting with an AI model can quickly extract more private info without looking like it is. A game of 20 questions, except you don't realize you're playing.

this post was submitted on 01 Nov 2023

160 points (100.0% liked)

Technology

59166 readers

1855 users here now

This is a most excellent place for technology news and articles.

Our Rules

Follow the lemmy.world rules.
Only tech related content.
Be excellent to each another!
Mod approved content bots can post up to 10 articles per day.
Threads asking for personal tech support may be deleted.
Politics threads may be removed.
No memes allowed as posts, OK to post as comments.
Only approved bots from the list below, to ask if your bot can be added please contact us.
Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 1 year ago

MODERATORS