That's like Walmart showing up to a town that didn't have any and claiming it's diversity because it isn't Costco. Options are good, but there needs to actually be a better reason for customers to use it than just use it even though it sucks for the sake of competition. Especially if this competitor is taking the approach of buying out the competition to remove availability, which doesn't give the impression they are a company with goals of being benevolent should they get bigger.