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Reddit fades from ChatGPT citations
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this post was submitted on 23 Aug 2026
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With enough users on the Fediverse, the astroturfing will come. It's not really inherently resistant to brand placements etc. It's just not big enough to get corporate attention.
Astroturfing will come, but the platform itself can't as easily be designed to enable it with preferential algorithms and tracking. If an instance injects ads into its frontend, users can easily switch instances or use an alternative frontend or app; if a specific instance is known to host promotional posts, it can be easily defederated or otherwise blocked.
The same cannot be said for blocking ads or tracking on Reddit, particularly for mobile users.