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Cracker Barrel’s New Logo Has Right-Wingers Posting About Sydney Sweeney, Finding Jesus
(www.rollingstone.com)
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this post was submitted on 22 Aug 2025
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If the guy on the barrel is just instantly recognizable as the name using a specific font, than you can have both.
Tell that to all the brands who have both a logo and a mascot, especially those whose mascot does not appear as part of the logo or only selectively appears alongside it. Geico, Progressive, Pillsbury, Planters, M&Ms, Ronald before he was discontinued, etc. And somehow Adidas has like four logos (all with recognizable silhouettes and with good use of negative space!) and they haven't tanked yet.
None. I grew up surrounded by mascots.