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YouTube tests blocking videos unless you disable ad blockers
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this post was submitted on 13 Jun 2023
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Technology
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55% of your subscription based on viewing hours each month of the creators you watch. So for argument sake, lets say a single sub is $12. Of that $6.60 is split up and allocated to the creators you watch, thats a generalization, there are other factors involved, but it still turns out as a win for creators, the more premium users that watch the creator the better. That $6.6 is worth more split up than normal ad revenue.
Versus ad revenue which I believe is something like 1000 views generate $18 on average of ad revenue which a creator doesn't even see all of it . Keep in mind there are other factors in play with ad revenue based on the advertisers and watch time.