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Anon pitches a new game (sh.itjust.works)
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[-] Justdaveisfine@midwest.social 4 points 1 week ago

Balatro has a publisher, Playstack. While they put very little money into traditional advertising, Playstack absolutely had a calculated marketing campaign that nailed success by getting specific streamers on board.

This technically makes it not 'indie' as they have a publisher but the indie/AA/AAA labels are kind of ridiculous.

this post was submitted on 10 Jun 2025
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