I'm cis white male, I struggle with using any of them because, to me, it's just "people". I get that there needs to be a counter to the widespread hate of people outside the "norm" but I feel like I'm pigeonholing, or over generalizing, by using a label like that.

I get the feeling from people that fall into those categories, that they don't really care much about the specific label used but more the intent behind the speakers use of it. The main message is just "don't be a fucking asshole", plain and simple, and no one, save a few over-the-top attention seekers, will get upset over the specific words used, unless it's some kind of major faux pas, like including pedophiles.