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Netflix will show generative AI ads midway through streams in 2026
(arstechnica.com)
This is a most excellent place for technology news and articles.
I think you underestimate people's drive for a bargain.
This was a decade back, but the satellite paytv system here was not cheap. $50/m for base, up to $150/m for full. A technical crew worked out how to pirate it by hooking the verification card up to a dongle on a PC and sending the verification requests from each set-top box over a VPN back to their master device. They sold access to the system for about $100 (for the dongle & setup) and then $10-20/month for full access to the Fox-based service. Went on for years before loose lips sunk the ship, and their were thousands of users when it got busted. No marketing, no Internet presense, just word of mouth "I know a guy".
The modern Internet-based streaming pirate services that people can buy cheap devices for on ebay preconfigured, and pay $5-10/m for access to all movies and TV? Cheaper and faster access, all online, nobody has to visit your home. Everything is easier and the barrier of entry is lower.
If Netflix and others don't stop being so greedy, they'll be reminded that people only play by the rules when the terms are reasonable.