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submitted 3 days ago by Xatolos@reddthat.com to c/technology@lemmy.world

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Apple's progress with Siri and artificial intelligence has been slow, and features promised in June remain delayed.
At a Siri team meeting, senior director Robby Walker acknowledged the frustration within the team, describing the delays as "ugly."
Features like Siri understanding personal context and taking action based on a user’s screen are still not ready and may not make it into iOS 19.
Challenges include quality issues that caused these features to malfunction up to a third of the time and conflicts with Apple's marketing division over showcasing incomplete features.
Apple has withdrawn related advertisements and added disclaimers on its website, citing extended development times.
Senior executives, including Craig Federighi and John Giannandrea, are reportedly taking personal accountability for the delays.
Walker emphasized that the team’s work is impressive and that the delayed features will be released once they meet Apple’s standards.

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[-] ileanallama@lemmy.world 66 points 3 days ago

they should embrace it and be the anti AI tech giant

[-] 01189998819991197253@infosec.pub 27 points 3 days ago

Hell, if they genuinely do that, I might even consider switching sides.

[-] Auli@lemmy.ca 4 points 2 days ago

There stock would fall. I don't care but investors would fear Apple is missing out on the future.

this post was submitted on 16 Mar 2025

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