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Dell kills the XPS brand
(www.theverge.com)
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this post was submitted on 06 Jan 2025
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How is that "simplified"? Which one is better, Pro or Max?
Actual simplified naming would probably be names like "Basic", "Business", "Gaming", or numbers like what Intel does with Core 3/5/7/9.
Dell Pro Max Plus, obviously.
Promax feels like ED pills
I’ll hold out for the Pro Max Ultra
You forgot Ultra
I suspect, at some level, that the confusing naming is kind of the point.
What's the difference between Pro and Max? If the names were clearer, you probably wouldn't check the website to clear up the confusion.
It nudges potential buyers into interaction with company marketing.
Not saying it’s any better but haven’t you heard of iPhones?
Neither my wife nor I own any Apple devices, but living in the San Francisco Bay Area, I'm surrounded by people that do. There's no need for other companies to copy Apple's questionable decisions.