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this post was submitted on 17 Jul 2023
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General Discussion
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2 billion seems kind of high. That is like a fifth of the planets population as active users. I don't think they even have 2 billion registered accounts including duplicates.
A lot of sites state Reddit has 1.6B monthly active users, but really that number is monthly site visits. From what I can find it's more like 400M monthly active users.
Reddit is still a behemoth compared to Lemmy, which has 1.5M accounts but only 70k active users last month.
I pulled that number from their corporate advertising report, so it's likely inflated. The number was 1.6 billion and I rounded up. My guess is that it's 1.6 billion impressions, not unique visitors.
Bots are inflating that number significantly.
I think reddit is around 50 million daily, 500 million monthly active users. The good news is that the vast majority of those users contribute nothing of value.
It's going to take time but there is no alternative, we just need to build Lemmy up one day at a time.