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this post was submitted on 23 Oct 2024
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Apple and Google can fix the problem. Apps are required to ask for permission to access location information. Most of the time, it's for tracking and analytics, not anything related to the app's functionality. That's the data that is leaking to these data brokers.
In those cases, if asked, user can say no, but apps keep haranguing you until you capitulate.
Instead, the OS could add a button that says: "Yes, but randomize." After that, location data is returned as normal, but from totally random locations nearby. They could even spoof the data clustering algorithms and just pick some rando location and keep showing returns to them, or just trade the data from one random phone for another every N days.
You do this enough and the data will become polluted enough to become useless.
Apple and Google want to sell that data, they're not going to help you obscure it.