Did something change in advertising law in the US in the last few years? I feel like ive been seeing this specific phrase in advertising more and more lately.
I don't think anything changed. This isn't a false statement depending on the product. As long as there's some single rare scenario where it could be 100% effective, they're not lying. Really it's just to make you feel a certain way even if the sentence doesn't actually say anything at all.
Did something change in advertising law in the US in the last few years? I feel like ive been seeing this specific phrase in advertising more and more lately.
I don't think anything changed. This isn't a false statement depending on the product. As long as there's some single rare scenario where it could be 100% effective, they're not lying. Really it's just to make you feel a certain way even if the sentence doesn't actually say anything at all.