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Edge-case marketing (www.youtube.com)

Another video / audio / thread from me

This time it's about products that are marketed with purposes they can't be optimised for.


In the production of a tech product an "edge case" is seen as a hindrance to delivering on the core purpose of the product.

For marketing an "edge case" can be seen as an opportunity to exploit a purpose that the product was not designed for and will never be optimised to satisfy.

When a general purpose product uses an edge case as the subject of its marketing it ignores the other aspects of the product which, for that niche purpose, will be on a spectrum from irrelevance to interference.

A product capable of servicing a niche purpose is not the same as a product designed to specifically satisfy that niche purpose.

Only the latter will be developed with continual effort to further satisfy the purpose as effectively as possible.

The more general purpose a product is, the more perceived edge cases it has.

Every edge case is a candidate for edge-case marketing which exploits the virtues of serving that niche in order to sell the entire product along with everything else it includes.

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at frickin last - I wrote this in January and it's finally been published

archive: https://archive.is/RSU91

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Need to let loose a primal scream without collecting footnotes first? Have a sneer percolating in your system but not enough time/energy to make a whole post about it? Go forth and be mid: Welcome to the Stubsack, your first port of call for learning fresh Awful you’ll near-instantly regret.

Any awful.systems sub may be subsneered in this subthread, techtakes or no.

If your sneer seems higher quality than you thought, feel free to cut’n’paste it into its own post — there’s no quota for posting and the bar really isn’t that high.

The post Xitter web has spawned soo many “esoteric” right wing freaks, but there’s no appropriate sneer-space for them. I’m talking redscare-ish, reality challenged “culture critics” who write about everything but understand nothing. I’m talking about reply-guys who make the same 6 tweets about the same 3 subjects. They’re inescapable at this point, yet I don’t see them mocked (as much as they should be)

Like, there was one dude a while back who insisted that women couldn’t be surgeons because they didn’t believe in the moon or in stars? I think each and every one of these guys is uniquely fucked up and if I can’t escape them, I would love to sneer at them.

(Credit and/or blame to David Gerard for starting this.)

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Everybody loves Wikipedia, the surprisingly serious encyclopedia and the last gasp of Old Internet idealism!

(90 seconds later)

We regret to inform you that people write credulous shit about "AI" on Wikipedia as if that is morally OK.

Both of these are somewhat less bad than they were when I first noticed them, but they're still pretty bad. I am puzzled at how the latter even exists. I had thought that there were rules against just making a whole page about a neologism, but either I'm wrong about that or the "rules" aren't enforced very strongly.

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with bonus video version

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Need to let loose a primal scream without collecting footnotes first? Have a sneer percolating in your system but not enough time/energy to make a whole post about it? Go forth and be mid: Welcome to the Stubsack, your first port of call for learning fresh Awful you’ll near-instantly regret.

Any awful.systems sub may be subsneered in this subthread, techtakes or no.

If your sneer seems higher quality than you thought, feel free to cut’n’paste it into its own post — there’s no quota for posting and the bar really isn’t that high.

The post Xitter web has spawned soo many “esoteric” right wing freaks, but there’s no appropriate sneer-space for them. I’m talking redscare-ish, reality challenged “culture critics” who write about everything but understand nothing. I’m talking about reply-guys who make the same 6 tweets about the same 3 subjects. They’re inescapable at this point, yet I don’t see them mocked (as much as they should be)

Like, there was one dude a while back who insisted that women couldn’t be surgeons because they didn’t believe in the moon or in stars? I think each and every one of these guys is uniquely fucked up and if I can’t escape them, I would love to sneer at them.

(Credit and/or blame to David Gerard for starting this.)

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Need to let loose a primal scream without collecting footnotes first? Have a sneer percolating in your system but not enough time/energy to make a whole post about it? Go forth and be mid: Welcome to the Stubsack, your first port of call for learning fresh Awful you’ll near-instantly regret.

Any awful.systems sub may be subsneered in this subthread, techtakes or no.

If your sneer seems higher quality than you thought, feel free to cut’n’paste it into its own post — there’s no quota for posting and the bar really isn’t that high.

The post Xitter web has spawned soo many “esoteric” right wing freaks, but there’s no appropriate sneer-space for them. I’m talking redscare-ish, reality challenged “culture critics” who write about everything but understand nothing. I’m talking about reply-guys who make the same 6 tweets about the same 3 subjects. They’re inescapable at this point, yet I don’t see them mocked (as much as they should be)

Like, there was one dude a while back who insisted that women couldn’t be surgeons because they didn’t believe in the moon or in stars? I think each and every one of these guys is uniquely fucked up and if I can’t escape them, I would love to sneer at them.

(Credit and/or blame to David Gerard for starting this.)

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