It's for lazy people. I get the ones that aren't wrapped. They're cheaper too.
It bundles them together. Imagine buying a loose handful of slices, it doesn't work well.
It probably melts and you have one block of cheese once it's on the shelves of the store. (I'd have to test that hypothesis. But that stuff is really sticky and soft. I bet you can't slice it and have it stay like that any other way.)
Other than that: convenience. People even buy pre-sliced Gouda.
I'm pretty sure that wrapping is part of the manufacturing process of the "cheese slice". It matches the contours of the wrapping too perfectly.
Odds are, because its cheaper than a cardboard box.
I never understood why Americans eat this so called cheese. Why cant they just buy like real cheese that melts? It serves the same purpose but is actually cheese with lots of taste and aroma. I just dont get it.
It makes us feel very French to eat cheddar fond.
I'm American and don't get it either. When I was younger that was the only cheese I knew and I decided I didn't like cheese because of it. It took a long time to realize that stuff isn't real cheese and that the real stuff is very good.
I also think it isn't legal to call some of it "cheese". I know Kraft singles at the very least uses some deceptive phrasing to say it's cheese-like or cheese-flavored or something like that instead of calling it "cheese".
American here. That oily "cheese" is gross. We have normal cheese, even normal pre-sliced cheese that doesn't have the plastic film wrapping it. The brand I normally get for sandwiches has a plastic zip-lock package, and the slices themselves are separated by wax paper. I prefer the pepper jack, but sometimes I go for swiss or provolone.
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