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submitted 1 month ago* (last edited 1 month ago) by bytesonbike@discuss.online to c/technology@lemmy.world

As Phụ Nữ reports, Vietnam recently announced Decree No. 342, which details a number of provisions to the national Advertising Law, due to take effect from February 15, 2026. The adjustments are expected to place stricter control on Vietnam’s online advertising activities to protect consumers and curb illegal ads.

Amongst the decree articles, some standout stipulations include a hard cap on the waiting time before viewers can skip video and animated ads to no more than 5 seconds. Static ads must be immediately cancellable.

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[-] Solventbubbles@lemmy.world 221 points 1 month ago

Vietnam is about to see a lot of people connecting to their servers through VPNs.

[-] bassomitron@lemmy.world 93 points 1 month ago

I wouldn't be surprised if google/YouTube just bans all VPN IPs. They already make you sign in lately if your IP range has been "shadow banned."

[-] drmoose@lemmy.world 5 points 1 month ago

They can't ban all VPN IPs though

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[-] lostme@lemmy.world 8 points 1 month ago

you'd be better off connecting to the netherlands or some other country that straight up don't get ads though

[-] FlembleFabber@sh.itjust.works 21 points 1 month ago
[-] lostme@lemmy.world 13 points 1 month ago

i think i confused it with twitch from a couple of years ago, quick google search says people are using albanian VPNs to avoid ads on youtube
not that it matters much since using ublock is easier anyway

sorry for spreading misinformation on the internet, i take my L+bozo card ._.

[-] FlembleFabber@sh.itjust.works 7 points 1 month ago

Fair enough! You have my respect

[-] drmoose@lemmy.world 131 points 1 month ago

Nice but all I want is actually liability. Meta should be hold liable for each and every single scam ad and here in south-east asia it's just rampant.

I see nothing but blatant scams, especially on Meta platforms. I don't mean simple e-commerce scams either where you buy some trash and it never gets sent to you - it's full on phishing and finance scams.

I just dont understand how are we collectively ok with this - every platform should have the burden of full liability, period. If someone gets their money taken through scam ad not only Meta should pay them back but suffer a 100x fine as well. The unskippable ad is nothing compared to this.

[-] SaharaMaleikuhm@feddit.org 11 points 1 month ago

I mean you seem to keep using those meta platforms. Sounds like you are okay with the scam ads then.

[-] Corkyskog@sh.itjust.works 6 points 1 month ago

At least 10% of their entire ad revenue comes from ads related to Scams or illegal things.

[-] DylanMc6@lemmy.dbzer0.com 6 points 1 month ago

Please stop using those Meta platforms and stick sites like Bluesky or Lemmy.

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[-] eager_eagle@lemmy.world 93 points 1 month ago
[-] Almacca@aussie.zone 72 points 1 month ago* (last edited 1 month ago)

Mobile game ads that make you close it three times before they let you continue playing can fuck off as well. Trying to trick me into clicking on your ad only makes me hate your product more, idiots.

[-] noodlejetski@piefed.social 13 points 1 month ago

https://mullvad.net/en/help/dns-over-https-and-dns-over-tls#mobile-os

blocks all ads device-wide for free. the "base" profile should be good enough for most people. note: while this is provided by Mullvad, a trusted VPN company, the solution above is NOT a VPN.

[-] StarFiend@lemmy.zip 9 points 1 month ago

They just keep getting worse. Many of them now take you to the app store instead of closing the ad. Once you've gone to the app store and then back to the game, it'll show the button to close it.

[-] Almacca@aussie.zone 5 points 1 month ago* (last edited 1 month ago)

I've been noticing that as well. Fucking bullshit. I just want to play a nice serene game of Mahjong or Freecell. Fuck off, Temu. I don't want to 'shop like a billionaire'. I don't want to shop at all while I'm shitting.

Anyone know of a version of either that's ad free for Android?

I actually paid the 6 bucks or so for the paid version of Chuzzle 2 to get rid of the ads, and they've never asked me for another cent in the several years since. Totally worth it.

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[-] thethunderwolf@lemmy.dbzer0.com 48 points 1 month ago

this is woke liberal communism, won't somebody think of the shareholders?

(/j)

[-] UnspecificGravity@piefed.social 46 points 1 month ago

Oh look, a government that seems to be at least a little interested in things that benefit their people.

[-] Zink@programming.dev 11 points 1 month ago

My fellow americans and I look at this concept and tilt our heads to the side like confused puppies.

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[-] Suavevillain@lemmy.world 43 points 1 month ago

This is good and would be better than trying to fight adblockers all the time.

[-] CameronDev@programming.dev 41 points 1 month ago* (last edited 1 month ago)

Honestly, this might be good for the ad industry. Force them to get to the point quicker. Alternatively, we could see a return of epilepsy inducing flashing ads....

I like the idea of IRL billboard ads being "dismissable". If the ad is too obnoxious, someone gets to press a button and wipe the billboard.

[-] otacon239@lemmy.world 27 points 1 month ago

I would press the button on every billboard

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[-] clot27@lemmy.zip 39 points 1 month ago

Vietnam's 2nd win against US

[-] ToclafaneTourist@sh.itjust.works 37 points 1 month ago

Good job, a small step the right direction.

[-] HisArmsOpen@crust.piefed.social 30 points 1 month ago

If possible in Vietnam, then we can all have this wherever we are in the world. Europe set out USB-C compliance and everyone is compliant.

[-] Spezi@feddit.org 26 points 1 month ago* (last edited 1 month ago)

Theres a major difference though. It is much more costly and complicated to manufacture different hardware for different countries (especially with the eco system of peripherals behind it) than it is to change software for different countries.

Its easy for YouTube or Facebook to set all ads for Vietnam to skippable while maintaining unskippable ads for other countries to maximize profits.

[-] HisArmsOpen@crust.piefed.social 10 points 1 month ago

I think you've just made my point. If they can all move to USB-C then a few switches at the back end would be far simpler. We just need the gumption to speak out and tell these so-called IT companies what is and isn't acceptable.

[-] Spezi@feddit.org 8 points 1 month ago* (last edited 1 month ago)

I don’t think you understood what I was trying to say:

The difference is that companys wont do the skippable ads by themselves. Each country will have to do their own legislation to mandate this. Even if Europe would do similiar legislation to Vietnam, YouTube would still show full ads in other countries because they make them way more money.

Which is quite the difference to hardware mandates like USB-C, where a few countries can basically set it as mandatory and the manufacturers will roll it out for all countries because its easier and cheaper to manufacture one model than multiple different versions.

It makes no sense for Apple to produce one iPhone with USB-C and one with lightning financially. But it makes a lot of sense for YouTube to show unskippable ads in every country that allows it to make more money.

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[-] hddsx@lemmy.ca 25 points 1 month ago

5 seconds is too long. The skip button should appear with any video ads.

[-] seraphine 14 points 1 month ago

better than nothing. its a first step.

[-] Suriel@lemmy.world 24 points 1 month ago
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[-] muusemuuse@sh.itjust.works 17 points 1 month ago

YouTube: okay, after 5 seconds you can skip to the next ad.

[-] mintiefresh@piefed.social 16 points 1 month ago

Someone got tired of the damn ads interrupting their karoake sessions.

W for Vietnam.

[-] Semi_Hemi_Demigod@lemmy.world 14 points 1 month ago

Literally communism.

[-] Broadfern@lemmy.world 14 points 1 month ago
[-] SaharaMaleikuhm@feddit.org 13 points 1 month ago

So you get 100 5s ads instead of 5 100s ads. What's the point? Just get ublock origin and stop using apps.

[-] best_redditor@leminal.space 5 points 1 month ago

i mean i see what you're saying but i wouldn't think that vietnam is going to give up that easily after going one step in the right way and i think if they can limit long ads they may be able limit short ones later (and yes i have something that has an 80/100 chance to automatically block ads)

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[-] lechekaflan@lemmy.world 11 points 1 month ago* (last edited 1 month ago)

They should add another decree banning bot farms and scamlots and Elsagate content.

I crush the fucking block button whenever I see those fake apology ads from that country telling me to buy a cheap fake Marshall Bluetooth speaker that doesn't exist thru a phishing site wanting credit card information.

[-] slothrop@lemmy.ca 9 points 1 month ago

fuckin' commies, eh?

/s

[-] DylanMc6@lemmy.dbzer0.com 8 points 1 month ago

Good, a lot of people DOESN'T wanna sit through a long ad

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[-] Mulligrubs@lemmy.world 8 points 1 month ago

We obviously didn't bomb them enough, they sure are uppity

LAUNCH THE SEVENTH FLEET, GET THE COMMIES

[-] nutsack@lemmy.dbzer0.com 7 points 1 month ago* (last edited 1 month ago)

they will simply use this as justification to block YouTube from the country.

it's an extremely popular site in Vietnam, but they've been trying to block it as well as Facebook for years. they've also blocked steam, the BBC, paste bin, medium.... The Vietnamese government does not care about Internet technology I promise.

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[-] seraphine 5 points 1 month ago
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this post was submitted on 06 Jan 2026
1544 points (100.0% liked)

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