394
Has Reddit’s traffic really quadrupled in 6 months?
(www.bandt.com.au)
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
this post was submitted on 11 Mar 2024
394 points (100.0% liked)
Asklemmy
43791 readers
726 users here now
A loosely moderated place to ask open-ended questions
If your post meets the following criteria, it's welcome here!
- Open-ended question
- Not offensive: at this point, we do not have the bandwidth to moderate overtly political discussions. Assume best intent and be excellent to each other.
- Not regarding using or support for Lemmy: context, see the list of support communities and tools for finding communities below
- Not ad nauseam inducing: please make sure it is a question that would be new to most members
- An actual topic of discussion
Looking for support?
Looking for a community?
- Lemmyverse: community search
- sub.rehab: maps old subreddits to fediverse options, marks official as such
- !lemmy411@lemmy.ca: a community for finding communities
~Icon~ ~by~ ~@Double_A@discuss.tchncs.de~
founded 5 years ago
MODERATORS
The article seems to suggest a change on the Google search algo and how Reddit pumps the SEO is to blame as it's showing up in search rankings above other more relevant results.
I'm assuming "traffic" here is individual page visits, which would shoot up if people are just pulling up one page from a "how do I do X" type of search. I doubt this boost is coming from people sticking around, but I'm sure that's not how Reddit will spin it.
This would be my guess- Reddit is more reliable for random queries than much of the internet, as AI propagates.
I see more and more suggested "my search Reddit" on Google even as I visit Redfit way less now
So Reddit is turning into Quora.
In that it will soon to shit? Yes.
Painfully accurate.
I do believe reddit pops up in my search results more frequently these days than it did a year ago, without any explicit prompting with 'reddit' keyword... (just based on my impression, though)
I honesty can't search a damn thing and not have Reddit be the first result. I basically been using AI over search to fix things... probably as intended.
That or google bought a lot of shares ahead if IPO.
There are search addons able to filter out specific sites, if you'd like it.
A lot of AI LLMs have been trained on reddit...
Not saying its bad info sometimes. There's a reason most of us used reddit. It just seems like its the new SEO optimized background noise now. It's not what I'm looking for, and I rather avoid the site now.
Yes and no. No, it's not Reddit doing it. Yes, Google is strongly favoring reddit results. They are combating AI content in this manner.
Google searches are becoming worthless more and more. This may be the beginning of the end for them unless users quickly adopt their generative search approach when they release it.