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Auto execs are coming clean: EVs aren't working
(www.businessinsider.com)
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this post was submitted on 08 Nov 2023
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This. It's even worse in Australia. The only affordable ev is a Tesla 3 @ 55k AUD. Which even then is out of reach of most.
Why not make a 30k EV? Penetrate the majority of consumers.
I'm on a great wage and even I shake my head at 80-120k range of most EVs here. Then you get bwm releasing 180k+ EVs.. who exactly is buying them?
When you price a technology out of the reach of people, the tech isn't the failure.
I went for a hoon in a BYD the other day, it was awesome fun. Not the dolphin, the other A*.* one that's everywhere.
I believe they're a cheap EV but it has all the bells and whistles, goes like the clappers, can do cool stuff like start the AC remotely so by the time you walk from work to your carpark it's nice and comfortable, gets 450ish on a charge and can be topped up overnight on a standard power point for most people's commute.
I'm so keen to own an EV, all I need is a justification... Right now I have a work vehicle that carries a tonne (literally) at all times which makes an EV less appealing.