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How did Ikea's Blajah became the symbol of the trans community ?
(sh.itjust.works)
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this post was submitted on 23 Jun 2023
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Asklemmy
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Its soft and cuddly and, to some extent, the same colors as the trans flag. It’s a much bigger thing among transfems than transmascs, and I’ve heard that part of its popularity is that it lets transfems feel soft and cuddly, when previously they’ve spent their whole lives under male social expectations where that’s less encouraged. It being a meme is a fun way to celebrate the expressing of a buried part of yourself.
Also, IKEA ran an advertisement in support of gay marriage, using the shark. I forget, though, if that came before or after it becoming a trans symbol.