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Halving reliance on meat and dairy could cut land-use emissions ‘by 31%’
(www.carbonbrief.org)
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Realistically, pushing veganism is simply a bad choice in America. Instead, we should be pushing a simple reduction in meat consumption. Just educate people and encourage them to REDUCE meat in their diet.
Take away the government subsidies that make our meat artificially cheap, doing that alone will naturally raise meat prices and lower the average person's meat intake.
Consider throwing a carbon tax on the types of meat with the greatest environmental impact, why not?
If we want to be more equitable we could only tax the "luxury" meats (like goose, veal, lamb, oysters, or expensive beef cuts that are usually only purchased by upper class people anyway).
There are a lot of ways to skin this cat (lol), and I think we've sufficiently demonstrated that most Americans are WAY too resistant to cutting all meat out of their diet.