Companies are already using AI to generate their own versions of expensive proprietary software (Triggered no doubt by https://developers.slashdot.org/story/25/09/29/1733238/new-claude-model-runs-30-hour-marathon-to-create-11000-line-slack-clone - a project that is entirely closed source)

As prompt engineering gets better and more reliable, why wouldn't they? And honestly, I'd cheer. Commercial software pricing is so blatantly predatory (We won't give you a price until you tell us who you are so we can charge you what we think you can pay, rather than what it's worth) that skipping it entirely is a no brainer if you have some in-house support.