I detailed it out in comments elsewhere, but Omarchy was not directly financially supported. It did receive outsized promotion (not just a few twitter posts), but the real telling part is in events.

Rails World (where DHH was the keynote speaker) received more than DebConf, KDE Akademy, Open Source Hardware Summit, the Linux Foundation, and the Linux Vendor Firmware Service combined.

For a hardware company, thats kinda weird. Hackaday Supercon and Hack Club were the only ones to receive more than RailsWorld. Hackaday makes clear sense, and I would say Hack Club does as well. Rails World though? How?

And one more bit to note - nrp has acknowledged that FW provided DHH with equipment, but oddly, that was left off the list, despite listing others such as 1 unit to Nixcon, 3 units to LabsCon, and 2 to RISC-V International.