Especially when the messaging is constant and there’s no room for nuance.

Like with #YesAllMen

What conversation though? The guys that lap this up dont even have conversations with women and feminists to begin with, which is why they can be manipulated to accept such a slanted view of their arguments - they have no point of reference. Akin to how people with no Muslim friends or colleagues in their lives are more easily misled to believe fearmongering and misinformation spread about them. I think you touched on the real root of the problem: influencers and social media funneling people into echo chambers.

I get that both sides sometimes talk past one another, but in my experience the young guys I talk to (via gaming mostly) have never spoken to a feminist or read a lick of literature and when bored online have just sought out a voice that tells them they are the good guy, or shits on a demographic that's not them. Those voices usually start in the 'feminist fails #38' style YouTube videos (cut and edited to misrepresent of course).. then the Stephen Crowders.. and the Andrew Tates. The pipeline to the manosphere / red pill scumbags, or worse incels or blackpill.

These guys existing and their views increasing is not necessarily a symptom that feminists are messaging incorrectly or that academics need to use different words to explain systemic issues - IMO they're just another wonderful side effect of the "eyeballs = money, damn the content" algorithm preferences on social media, coupled with a very accepting attitude towards mysogyny and redpill content in Facebook, YouTube and other major social media content curation teams. All you have to do is look at who they censure and ban and who they don't (and who they unban), and who they promote. Go use a fresh install of one of these platforms on a new device to see what their algorithm promotes in the main feed to a fresh new user. The angry rich white guy influencers get peppered in amongst the Mr Beast and music videos from the first couple of pages, so it's no wonder more guys are exposed to this bullshit.

I tell the guys I've spoken with that those 'entertainers' are poison, chipping away at their empathy and compassion and pushing them to more isolation and fear - and that they need to be critical of what the influencers claim, and show curiosity for the community around them and engage with it rather than accept the simplistic charade. I've converted a few but its an uphill battle and that conversation takes months. The article points out that this is an issue that needs to be addressed - not that 'boys need to be fixed'.. but that the rise of this manosphere is damaging to all - men and women, and should be addressed systemically. Be that by parents paying closer attention to their kids content consuming habits, regulation for social media giants, laws against those who encourage sexual assault or violence, enshrining rights and protections more clearly into law, and so on - multi-pronged. The trouble is, a huge amount of guys commenting on this very article didn't bother to read it and went straight to the usual talking points. I don't think that's you, but I think you can see the comments I mean.