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Only 1 in 3 Euro consumers are trading in their old phones
(www.theregister.com)
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I don't know if it's the same in Europe, but here in Canada, I've only seen the option to trade in old phones when you're buying one of the fancier phones with a bunch of bells and whistles I don't need. There no way they would give me enough for this phone to make up for the price difference.
Also, 40 months is an unusually long time to be holding on to the same phone? What?
40 months is in no way long. All my devices last well beyond 5 years. Then I repurpose them if they've incompatible with accompany services like the internet or something.