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Google engineers want to make ad-blocking (near) impossible
(stackdiary.com)
This is a most excellent place for technology news and articles.
There is an author - Tad Williams, who wrote the "Otherland" series. One of the chapters has the some of the main ensemble going to "treehouse" - aka what happened in this universe when the nerds, geeks and techno wizards took their ball and went home. The series as a whole is interesting if you like sci-fi. That chapter however seems more and more on the nose the older I get.