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this post was submitted on 29 Apr 2025
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we have what seems like about 15 mattress stores along one stretch of road, and we also have a store that sells nothing but bar stools. I've often thought that about those places...
There was a podcast episode about this. I want to say freakonomics or similar.
Iirc, the margins on mattresses are crazy. People will comparison shop, not realizing that many of the stores are subsidiaries of the same company. Stores often don't have the exact mattress (different models at different stores making pricing matching impossible) so you're down to making gut decisions.
I've heard most of the shops sell the same matrassen, but they just give them different names so you cannot compare prices. Which means you can make prices anything you want as long as you have a somewhat believable story about the quality.