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What do you think will the tech bros jump on next?
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NFTs would prove to the customers that their flight is not being overbooked.
but why would they want to do that if the intention is to overbook
It's a bit chicken and egg. One of the reasons airlines overbook is because there is no efficient secondary market.
But overbooking is seen as a profit center (I.e. consumers lose out) so only low cost airlines looking to provide consumer value would have any interest in NFT tickets.