It's ridiculous because sharing doesn't look better. Sharing is broken as shit. You send a link to someone who isn't familiar with reddit and the stupid app banner pops up, which the person doesn't understand and doesn't know what to do with. Then they eventually close that and a login pop-up shows up. Then they close that and Reddit forces a browser refresh because it has been a minute now. Then the app banner pops back up because of the refresh. Then the user clicks the image you were trying to show them and it takes the user to Imgur and the whole app/login thing repeats itself. This is assuming the content you were sharing wasn't deleted by the user, or taken down by reddit or Imgur. Oh, and of course there are ads for them to deal with. Reddit didn't create that content. They have no right to try to hoard it for themselves, and they actively get in the way of sharing it. Each company is putting all of these roadblocks in front of simple sharing, and then crying when you try to take a screenshot to get around the hurdles they have intentionally and unintentionally built in front of sharing. Assholes is what they are.