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Does Google scan yt videos to know what products appear in them?
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this post was submitted on 30 Mar 2025
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I doubt this because it is not a product people would buy in any volume, and was just used to illustrate a random point. Also the video has been out less than 24 hours. I don't think it's likely in this case.
But on the other hand, if millions of people watch something, I guess some percentage will buy the thing they see... huh.
Thanks for this suggestion.
Wait a second, how would Anker/Amazon know that people who watch the video are likely to buy that item? Would Google send Amazon the exact watch history of each customer and they identify videos in common?
YouTube doesn't share exact user info. But, google ads platform does have the metrics and can show the Amazon seller statistics of interest when buying ad prints on YouTube videos. Like search terms and referral links click right after or before the video played.
This happens automatically and virtually without human intervention though. It's just bots talking to bots talking to bots. It all happens in milliseconds after you click play. By the time your web browser has started loading the player, yt opened a bid for the ad spot, thousands of companies chose to bid on that video based on a myriad of parameters and statistics, a winner was chosen based on pledged money, then a video ad is loaded to the server ready to play.
GAds assigns every video several keywords, based on information from the uploader, then watches user behavior to assign meta tags. Videos are scanned, to search for curse words, nudity, copyright and other offending material automatically. I don't think they scan for objects shown in the video to assign tags about the kind of product, but it's not out of the realm of possibility.
It's interesting to me that they scan the video, and then know that I watched it (on tubular) when I'm visiting a completely unrelated website in a different browser, and serve me an ad there.
This is what the big deal about cookies and privacy is all about.
Yeah I'm just not sure how it has cookies since I used tubular...
Fingerprinting. If they don't have a cookie, they'll link other information that they have to figure out with pretty decent accuracy who you are
This must be it. Especially since they have my IP address it must be an easy fingerprint