I pay for YouTube premium family as much as I hate doing it, mainly because of my step daughter. It's not easy to block YouTube ads on Roku, and my wife and I weren't a fan of the ads they would be showing before videos we would put on. She travels to her dad's place often so I have the family plan so no matter where she is she won't have to deal with ads.

Rather not be raising a child messed up by advertisements telling her what to think. When she gets a bit older and can understand what advertisements are I'll finally cancel, but she's very young and impressionable.